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Roku

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Roku

roku.com

Company research

Public company, workplace, funding, and market signals

Updated Aug 5, 2026

Overview

Roku is a public television-streaming platform company that connects viewers, content partners, advertisers and TV manufacturers through Roku OS, streaming devices/TVs, The Roku Channel and advertising/distribution services. As of the research date, Roku had announced a definitive agreement to be acquired by Fox, expected to close in the first half of 2027; it remained a separate public company pending closing.

Primary product

Roku TV streaming platform, centered on Roku OS and the Roku Experience/Home Screen, supported by streaming players, Roku TV models, The Roku Channel and platform advertising/distribution.

Founded

2002

Headquarters

1173 Coleman Avenue, San Jose, California 95110, United States

Team size

Approximately 3,600 full-time employees as of December 31, 2025, across 15 countries

Work style

Hybrid

Industry

Software development / technology and entertainment

Sub-industry

Connected-TV operating systems, streaming media, digital advertising and consumer electronics

Offices

San Jose, California
Santa Monica, California
New York, New York
Boston, Massachusetts
Austin, Texas
Chicago, Illinois
Cambridge, United Kingdom
Manchester, United Kingdom
Bengaluru, India
Hsinchu, Taiwan

Business model

Platform advertising, including direct and programmatic video advertising
Streaming-service distribution and subscription/transaction revenue shares
Roku-billed premium subscriptions
Devices sales: streaming players, TVs, audio and smart-home products
Licensing Roku OS to TV OEMs
The Roku Channel ad-supported and premium content

Funding

Stage

Public company; latest disclosed private financing was Series G in 2016, followed by IPO in 2017

Total raised

$214M

Latest round

IPO · Sep 2017

Latest amount

$253M

IPO

Sep 2017 · Public offering

$253M

Series G

Jan 2016

$45.5M

Series F

Oct 2014

$700K

Series E

Aug 2012 · News Corp

$45M

Series D

Mar 2012

$5M

Series C

Jun 2009 · Menlo Ventures

$10M

Series B

Jun 2008

$6M

Series A

Feb 2008 · Menlo Ventures

$8.4M

People & investors

Leadership

Anthony Wood

Founder, Chairman and Chief Executive Officer

Dan Jedda

Chief Financial Officer and Chief Operating Officer

Investors

Fidelity Investments
Globespan Capital Partners
Hearst
Luminari Capital
Menlo Ventures
Netflix
News Corp
Sky
Viacom

Work & culture

Roku describes its culture as entrepreneurial, execution-focused, collaborative and relatively low-hierarchy, with an emphasis on solving problems quickly, experimentation and ownership. Current job materials generally describe office work Monday through Thursday with Friday flexible remote work, subject to role and location.

Work style

Hybrid

Compensation

Public job materials indicate location-specific salary, equity and benefits packages, but no single company-wide compensation range was established. Benefits and eligibility vary by role and country.

Benefits

Healthcare, dental and vision benefits where applicable
Life, accident and disability coverage where applicable
401(k) or pension options by location
Mental-health support
Financial-wellness support
Commuter benefits where applicable
Paid time off according to local policy
Flexible Friday remote work for many roles

Product & market

Pricing

Roku hardware is sold through retail and licensing arrangements; Roku OS and the basic platform experience are generally embedded with devices. The Roku Channel includes free ad-supported content plus premium subscriptions, while platform revenue comes primarily from advertising, subscription/distribution shares and related services. Howdy was launched as a $2.99-per-month SVOD service in 2025.

Differentiators

  • —Large connected-TV operating-system and home-screen distribution footprint
  • —Open, neutral platform aggregating many streaming services
  • —Integrated first-party advertising and audience data capabilities
  • —The Roku Channel combines free ad-supported content, premium subscriptions and Roku Originals
  • —Low-cost hardware strategy designed to grow platform scale and engagement
  • —Direct relationships with viewers and TV OEM, content and advertising partners

Technology

Roku OS
Embedded Linux kernel
Apache Flink
Apache Kafka
Apache Pinot
Trino
Apache Spark
Apache Airflow
Kubernetes
AWS
Google Cloud Platform
MLflow
Reinforcement learning
Hybrid semantic retrieval/search
A/B experimentation infrastructure

Customers

Consumers and households using Roku devices and Roku TV
Content partners and streaming-service providers
Advertisers and agencies
TV OEM partners
Retailers including Amazon, Best Buy, Walmart and Target

Competitors

Amazon Fire TV
Google TV / Android TV
Apple TV
Samsung Smart TV
LG webOS
Vizio / Walmart
Cable and traditional pay-TV platforms

Scale & contact

Estimated revenue

Approximately $4.7B-$5.5B annually: reported 2025 revenue was $4.737B and Roku's 2026 guidance was approximately $5.500B.

Signals & risks

Acquisition
Jun 2026

Fox and Roku announced a definitive cash-and-stock agreement for Fox to acquire Roku at approximately $22 billion enterprise value, subject to shareholder, regulatory and other closing conditions; expected closing is the first half of 2027.

Source
Acquisition
May 2025

Roku acquired Frndly TV, strengthening its streaming-services distribution and subscription business.

Source
Other
Dec 2025

The 2025 10-K identifies intense competition, dependence on major content partners and retailers, supply-chain and sole-source component exposure, and data-privacy/AI regulatory risks. Amazon, Best Buy, Walmart and Target represented 81% of 2025 Devices revenue.

Source

Latest news

Fox Corporation to Acquire Roku, Inc.

Roku Newsroom · Jun 2026

Fox announced a definitive $160-per-share cash-and-stock acquisition of Roku, valuing the transaction at approximately $22 billion enterprise value; closing is expected in the first half of 2027, subject to conditions.

Roku Q4 2025 Swing to Profit, Forecasts 16% Revenue Growth in 2026

Variety · Feb 2026

Roku reported record 2025 performance, including $4.737 billion revenue and positive full-year net income, and forecast approximately $5.5 billion revenue for 2026.

Roku FY 2025 Shareholder Letter

Roku Investor Relations · Feb 2026

Roku reported $4.145 billion Platform revenue, $592.4 million Devices revenue, 145.6 billion streaming hours and continued platform monetization growth.

Roku Acquires Frndly TV

Roku Form 10-K · May 2025

The acquisition expanded Roku's streaming-services distribution and subscription capabilities.

CareersContact / headquartersCorporate websiteDeveloper forumDeveloper portalEngineering blogInvestor relationsJob searchLinkedIn companyX
SourcesRoku FY 2025 Form 10-KRoku FY 2025 shareholder letterRoku Fox acquisition announcementRoku JobsRoku Jobs search and locationsRoku Engineering BlogRoku LinkedIn company pageRoku contact and headquartersRoku Q4 2025 earnings coverage

Jobs and careers at Roku

85 jobs at Roku

International Tax Manager

On-site
409 - Tax & Shared Svcs
San Jose, California; San Jose, California, United States
Today
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Creative Project Manager

On-site
332 - Global Brand
New York, New York; Santa Monica, California, United States
Today
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Creative Project Manager

On-site
332 - Global Brand
Santa Monica, California; Santa Monica, California, United States
Today
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Ad Sales and Revenue Solutions Intern

On-site
003 - INTERN
New York, New York; New York, New York, U.S.
1d ago
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SW Engineer Intern, AI Engineering

On-site
003 - INTERN
San Jose, California; San Jose, California, United States
1d ago
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Senior Product Manager, Advertising – Exchange Optimization

On-site
383 - Ad Product
San Jose, California; New York, New York, U.S.
5d ago
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Full-time
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Senior Product Manager, Brand Outcomes, Video and Native Advertising

On-site
383 - Ad Product
Santa Monica, California; Austin, Texas, U.S.
6d ago
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Full-time
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Senior Product Manager, Brand Outcomes, Video and Native Advertising

On-site
383 - Ad Product
New York, New York; Austin, Texas, U.S.
6d ago
On-site
Full-time
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Senior Product Manager, Brand Outcomes, Video and Native Advertising

On-site
383 - Ad Product
Boston, Massachusetts; Austin, Texas, U.S.
6d ago
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Full-time
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Senior Product Manager, Brand Outcomes, Video and Native Advertising

On-site
383 - Ad Product
San Jose, California; Austin, Texas, U.S.
6d ago
On-site
Full-time
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Software Engineer, Agentic AI

On-site
260 - Roku TV NPI Americas
Manchester, United Kingdom; Cambridge, England, U.K.
6d ago
On-site
Full-time
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Senior Product Manager, Creative and Generative AI

On-site
383 - Ad Product
San Jose, California; New York, New York, U.S.
1w ago
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Full-time
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Senior Machine Learning Engineer

On-site
225 - Advertising Engineering
Bengaluru, India; Bengaluru
1w ago
On-site
Full-time
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Sr. Commerce Platform Manager

On-site
440 - Roku Pay
San Jose, California; San Jose, California, United States
1w ago
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Sr. Commerce Platform Manager

On-site
440 - Roku Pay
Austin, Texas; San Jose, California, United States
1w ago
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Sr. Commerce Platform Manager

On-site
440 - Roku Pay
Santa Monica, California; San Jose, California, United States
1w ago
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Senior Partner Engagement Manager

On-site
365 - Partner Management
London, United Kingdom; London, England, United Kingdom
1w ago
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Senior Software Engineer, Observability

On-site
220 - Cloud Tech
New York, New York; San Jose, California, United States
1w ago
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Senior Software Engineer, Observability

On-site
220 - Cloud Tech
Chicago, Illinois; San Jose, California, United States
1w ago
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Senior Software Engineer, Observability

On-site
220 - Cloud Tech
San Jose, California; San Jose, California, United States
1w ago
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Senior Partner Engineer

On-site
365 - Partner Management
London, United Kingdom; London, England, United Kingdom
1w ago
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Full-time
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Manager Financial Operations

On-site
440 - Roku Pay
Bengaluru, India; Bengaluru
2w ago
On-site
Full-time
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Senior Software Engineer, Web Development – AI

On-site
225 - Advertising Engineering
Manchester, United Kingdom; Manchester, England, United Kingdom
2w ago
On-site
Full-time
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Senior AI DevOps Engineer

On-site
222 - Mobile SW
San Jose, California; Austin, Texas, U.S.
2w ago
On-site
Full-time
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Program Manager, Sales & Retail Operations

On-site
340 - Device Sales US
San Jose, California; San Jose, California, United States
3w ago
On-site
Full-time
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Salesforce Administrator

On-site
364 - Customer Support
San Jose, California; San Jose, California, United States
3w ago
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Full-time
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Senior Business Development Manager

On-site
351 - International Business Development
Mexico City, Mexico; Mexico City, Mexico City, Mexico
3w ago
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Full-time
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Creative Director, Brand Storytelling

On-site
334 - Creative Studio
Santa Monica, California; Santa Monica, California, United States
3w ago
On-site
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Senior Software Engineer, Advanced Development

On-site
250 - Advanced Development
Austin, Texas; Austin, Texas, U.S.
3w ago
On-site
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Senior Product Manager, Advertising – Supply Integrations

On-site
383 - Ad Product
New York, New York; New York, New York, U.S.
3w ago
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Full-time
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Assistant General Counsel, Legal & Business Affairs - Ad Tech & Media Transactions

On-site
420 - Legal
New York, New York; New York, New York, U.S.
3w ago
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Full-time
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Senior Counsel, Legal & Business Affairs - Ad Tech & Media Transactions

On-site
420 - Legal
New York, New York; New York, New York, U.S.
3w ago
On-site
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Software Engineer, Early Careers AI/UI

On-site
206 - OS UI/SDK
San Jose, California; San Jose, California, United States
4w ago
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Senior Software Engineer

On-site
224 - Search & Recommendations
San Jose, California; San Jose, California, United States
1mo ago
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Software Engineer

On-site
225 - Advertising Engineering
San Jose, California; San Jose, California, United States
1mo ago
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Senior Software Engineer

On-site
224 - Search & Recommendations
San Jose, California; San Jose, California, United States
1mo ago
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Software Engineer

On-site
211 - OS Extensions and Apps
San Jose, California; San Jose, California, United States
1mo ago
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Senior Software Engineer

On-site
427 - Enterprise Engineering
San Jose, California; San Jose, California, United States
1mo ago
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Senior Software Engineer, AI Tooling

On-site
206 - OS UI/SDK
Austin, Texas; Austin, Texas, U.S.
1mo ago
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Senior Software Engineer, Machine Learning

On-site
224 - Search & Recommendations
San Jose, California; San Jose, California, United States
1mo ago
On-site
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Senior Software Engineer, Smart TV

On-site
260 - Roku TV NPI Americas
Hsinchu, Taiwan
1mo ago
On-site
Full-time
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Senior Data Engineer, Data Governance Lead

On-site
229 - Data Engineering
Austin, Texas; Austin, Texas, U.S.
1mo ago
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Senior Systems Engineer

On-site
427 - Enterprise Engineering
Austin, Texas; Austin, Texas, U.S.
1mo ago
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Assistant General Counsel, Legal & Business Affairs - Litigation

On-site
420 - Legal
Austin, Texas; Austin, Texas, U.S.
1mo ago
On-site
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Senior Machine Learning Engineer, Search & Recommendations

On-site
001- PIPELINE
Cambridge, United Kingdom; Cambridge, England, U.K.
1mo ago
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Associate General Counsel, Legal & Business Affairs - Litigation

On-site
420 - Legal
Austin, Texas; Austin, Texas, U.S.
1mo ago
On-site
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Partner Growth Manager

On-site
366 - Partner Growth Mgmt
Santa Monica, California; New York, New York, U.S.
1mo ago
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Partner Growth Manager

On-site
366 - Partner Growth Mgmt
New York, New York; New York, New York, U.S.
1mo ago
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Executive Assistant/Project Manager

On-site
330 - Devices Exec
Austin, Texas; Austin, Texas, U.S.
2mo ago
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Senior Product Manager, Advertising – Exchange Optimization

On-site
383 - Ad Product
New York, New York; New York, New York, U.S.
2mo ago
On-site
Full-time
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Senior Product Manager, Advertising – Exchange Optimization

On-site
383 - Ad Product
Boston, Massachusetts; New York, New York, U.S.
2mo ago
On-site
Full-time
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Sr. AI Transformation Engineer

On-site
204 - Roku OS HQ
San Jose, California; San Jose, California, United States
2mo ago
On-site
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Senior Software Engineer - Kubernetes & ServiceMesh

On-site
220 - Cloud Tech
Bengaluru, India; Bengaluru
2mo ago
On-site
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Senior Software Engineer - Kubernetes & Service Mesh

On-site
220 - Cloud Tech
Bengaluru, India; Bengaluru
2mo ago
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Executive Administrative Assistant

On-site
415 - People - Devices, Product & Technology
Mexico City, Mexico; Mexico City, Mexico City, Mexico
2mo ago
On-site
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Senior Data Scientist

On-site
381 - Core Analytics
San Jose, California
3mo ago
On-site
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Senior Data Scientist

On-site
381 - Core Analytics
Santa Monica, California
3mo ago
On-site
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Software Engineer, Agentic AI

On-site
271 - Platform Portability
Cambridge, United Kingdom
3mo ago
On-site
Full-time
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Email & Lifecycle Marketing Manager

On-site
104 - Roku Studio Operations
Stamford, Connecticut
3mo ago
On-site
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Sr. Program Manager, Content Partnerships

On-site
365 - Partner Management
San Jose, California
3mo ago
On-site
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Senior Software Engineer, Platform Portability

On-site
271 - Platform Portability
Hsinchu, Taiwan
3mo ago
On-site
Full-time
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Staff Software Engineer, Demand Bidder, Ad Serving Platform

On-site
225 - Advertising Engineering
Boston, Massachusetts
3mo ago
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Full-time
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Staff Software Engineer, Demand Bidder, Ad Serving Platform

On-site
225 - Advertising Engineering
New York, New York
3mo ago
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Staff Software Engineer, Demand Bidder, Ad Serving Platform

On-site
225 - Advertising Engineering
San Jose, California
3mo ago
On-site
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Senior AI DevOps Engineer

On-site
222 - Mobile SW
Austin, Texas
3mo ago
On-site
Full-time
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Senior Product Manager – Data Collaboration & Measurement

On-site
383 - Ad Product
Santa Monica, California
3mo ago
On-site
Full-time
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Senior Product Manager – Data Collaboration & Measurement

On-site
383 - Ad Product
San Jose, California
3mo ago
On-site
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Senior Product Manager – Data Collaboration & Measurement

On-site
383 - Ad Product
New York, New York
3mo ago
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Full-time
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Director of Product Management, Search

On-site
393 - Viewer Product & Program Mgmt
San Jose, California
3mo ago
On-site
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Director of Product Management, Search

On-site
393 - Viewer Product & Program Mgmt
Santa Monica, California
3mo ago
On-site
Full-time
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Senior Product Manager, Platform / OS

On-site
393 - Viewer Product & Program Mgmt
Toronto, Canada
3mo ago
On-site
Full-time
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Data Engineer, Ads Auction Platform

On-site
225 - Advertising Engineering
Cambridge, United Kingdom
3mo ago
On-site
Full-time
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Senior Machine Learning Manager

On-site
224 - Search & Recommendations
Bengaluru, India
3mo ago
On-site
Full-time
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Senior Software Engineer, Infrastructure / Efficiency / Productivity

On-site
278 - Roku TV NPI EUR
Cambridge, United Kingdom
3mo ago
On-site
Full-time
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Senior Software Engineer, Infrastructure and Efficiency

On-site
278 - Roku TV NPI EUR
Manchester, United Kingdom
3mo ago
On-site
Full-time
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Senior Software Engineer, Roku UI

On-site
001- PIPELINE
Cambridge, United Kingdom
3mo ago
On-site
Full-time
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Senior Software Engineer, Ad Serving

On-site
001- PIPELINE
San Jose, California
3mo ago
On-site
Full-time
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Senior Software Engineer, Ad Serving

On-site
001- PIPELINE
New York, New York
3mo ago
On-site
Full-time
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Senior Software Engineer, Ad Serving

On-site
001- PIPELINE
Boston, Massachusetts
3mo ago
On-site
Full-time
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Senior Software Engineer

On-site
001- PIPELINE
Manchester, United Kingdom
4mo ago
On-site
Full-time
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Senior Software Engineer, Roku UI

On-site
001- PIPELINE
Cambridge, United Kingdom
4mo ago
On-site
Full-time
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Senior Software Engineer, Java

On-site
001- PIPELINE
Cambridge, United Kingdom
4mo ago
On-site
Full-time
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Senior Software Engineer, C++ UI

On-site
001- PIPELINE
Manchester, United Kingdom
4mo ago
On-site
Full-time
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Senior Software Engineer, Java

On-site
001- PIPELINE
Manchester, United Kingdom
4mo ago
On-site
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Senior Software Engineer, Roku UI

On-site
001- PIPELINE
Cambridge, United Kingdom
4mo ago
On-site
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