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Zentail

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Zentail

We're making ecommerce simple connecting brands with sales channels

zentail.com
HQ: Columbia, MD, USA
11-50
B2B

Company research

Public company, workplace, funding, and market signals

Updated Jul 29, 2026

Overview

Zentail is a privately held Columbia, Maryland multichannel ecommerce operations SaaS company founded in 2011. Its platform automates marketplace listing, product data, inventory, pricing, orders, and analytics for brands selling on channels like Amazon, Walmart, and Target Plus.

Primary product

Multichannel ecommerce operations platform for marketplace listing, inventory, pricing, order, and analytics management

Founded

2011

Headquarters

6750 Alexander Bell Dr, Suite 420, Columbia, Maryland 21046, United States

Team size

10-20

Work style

Hybrid

Industry

Technology, Information and Internet

Sub-industry

Multichannel ecommerce operations software

Offices

6750 Alexander Bell Dr, Suite 420, Columbia, Maryland 21046, United States

Business model

SaaS
subscription
usage-based pricing
enterprise software

Funding

Stage

Series A

Total raised

$6.2M

Latest round

Series A · Oct 2018

Latest amount

$5M

Loan

Apr 2020 · Paycheck Protection Program

$680K

Series A

Oct 2018 · Initialized Capital

$5M

Seed

Jan 2012

People & investors

Leadership

Daniel Sugarman

CEO & Cofounder

Kenneth Koch

Chief Architect

Alex McGlynn

Head of Sales

Founders

Daniel Sperling-Horowitz

Co-Founder & President

Investors

Ali Partovi
FundersClub
Hadi Partovi
Initialized Capital
Maryland Technology Enterprise Institute
Paycheck Protection Program
Scott Banister
Y Combinator

Work & culture

Product-first, fast-moving, feedback-oriented, and intentionally small-team; official values emphasize failing fast, learning faster, knowing what matters, and persevering, with an internal motto of working hard and being nice to people.

Work style

Hybrid

Visa sponsorship

Limited

Compensation

Public job posts show an Account Executive role with on-target earnings of $150K+ plus an aggressive commission accelerator, and a Software Engineer role at $120K-$190K plus 0.10%-0.50% equity. Benefits are strong for a small company, including premium health coverage and 401(k) match.

Benefits

Stock options
Full health benefits
99% paid premiums
50% paid premiums for dependents
401(k) with company match
Flexible paid time off
Weekly company lunches
Monday morning bagels
Quarterly team events
Unlimited snacks
Coffee
Sparkling water
Choice of Mac or PC
Standing desk

Product & market

Pricing

Tiered usage-based annual subscription pricing: Base starts at $300/month, Pro starts at $2,000/month, and Enterprise is custom.

Differentiators

  • —SMART Types auto-structures product data without templates or manual mapping
  • —Marketplace-first platform for listing, inventory, pricing, orders, and analytics
  • —Listing Prep and Listing Status tools for faster onboarding and error remediation
  • —Strong Target Plus workflow support and curated marketplace expertise
  • —Real-person customer support and white-glove onboarding
  • —Automated compliance/change management as marketplaces update requirements

Technology

React
PHP
Redux
SQL
Python
Webpack
Storybook
Cloudflare
Webflow

Customers

Sherper's
Monroe Systems for Business
Hazel and Fawn
McCombs Supply
DNW Outdoors
Felina
Adornia

Competitors

Rithum (formerly ChannelAdvisor)
Sellercloud
Goflow

Scale & contact

Estimated revenue

$1M-$10M

Estimated monthly visits

2.3M

sales@zentail.com888-366-8458

Latest news

What's New in Zentail? H1 2026 Product Updates

Zentail Blog · Jul 2026

Introduced a redesigned Dashboard and rebuilt Analytics for better visibility into sales, listing health, profitability, and channel performance; added support for Amazon Item Highlights and improved Target Plus and grouped-product price-update reliability.

Why Sellers Are Rethinking Marketplace Operations for Target

Zentail Blog · May 2026

Explains why Target Plus's curated, invite-only structure requires more centralized marketplace operations and positions Zentail as a marketplace-first system for listings, inventory, pricing, and fulfillment workflows.

Amazon SP-API & Walmart Spec 5.0: What Sellers Need to Know

Zentail Blog · May 2026

Covers Amazon SP-API and Walmart Omnispec 5.0 changes, the need for structured product data and compliance, and how Zentail automates mapping and Listing Prep to reduce manual work.

Walmart V5 Listing Update: How Sellers Are Increasing Sales

Zentail Blog · Apr 2026

Argues that Walmart V5 listing migration can improve visibility and sales, and says Zentail automates migration, validation, and ongoing optimization for sellers upgrading to the new spec.

What’s new in Zentail? April 2025 updates

Zentail Help Center · Apr 2025

Announced Listing Status and Listing Prep improvements, support for Amazon SP-API and Walmart Omnispec 5.0, a beta SHEIN Marketplace integration, and inventory-sync enhancements.

About usBlogCareersGitHubHelp CenterHomepageLinkedIn companyPricingSuccess storiesY Combinator
SourcesHomepageAbout usCareersPricingBlogSuccess storiesLinkedIn company pageY Combinator company pageGitHub orgHelp CenterPRNewswire Series AFunding blog postGetLatka company pageTracxn funding page

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