Verde blog · Jun 2024
Explains CPR as a rural credit instrument, including legal structure, physical and financial modalities, and how it supports liquidity for rural producers.
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
Verde is a Brazilian agfintech based in São Paulo that provides 100% digital rural credit to small and medium-sized farmers through an advisor-led platform and proprietary credit-risk tools.
Primary product
Digital rural credit platform and agro-advisor toolkit
Founded
2021
Headquarters
São Paulo, São Paulo, Brazil
Team size
1-10
Work style
Remote
Industry
Financial Services
Sub-industry
Agfintech / rural credit / agricultural lending
Offices
São Paulo, Brazil
Belo Horizonte/MG, Brazil
Business model
B2B2C marketplace
lending / credit origination
software-as-a-service
advisor-led distribution
structured credit / Fiagro funding
Funding
Stage
Seed
Total raised
$2.7M
Latest round
Seed
Latest amount
$2.7M
May 2024
Y Combinator (participant; not clearly identified as lead)
People & investors
Leadership
Co-founder; former CEO (through Aug 2025)
Founder & CTO
Founder & Chief Sales Officer
Work & culture
The careers page emphasizes collaboration, innovation, and respect for nature, and describes an anywhere-office model with the team spread across more than 50 cities in Brazil and abroad.
Work style
Remote
Product & market
Pricing
Not publicly disclosed; appears to monetize through credit origination and financing spreads plus platform-enabled rural credit distribution.
Differentiators
- —100% digital rural credit
- —advisor-led distribution model
- —proprietary technology
- —Raio-X rural credit-risk tool
- —fast and transparent access to credit
- —broad use cases including custeio, working capital, harvest, and commercialization
- —network of 100+ agro advisors
Technology
Next.js
AWS
Amazon CloudFront
Google Tag Manager
WhatsApp
Customers
small and medium rural producers
agro advisors / assessores agro
farmers across Brazil
Competitors
Agrolend
Bradesco E-agro
Banco do Brasil rural credit channels
traditional banks offering rural credit
Scale & contact
Estimated revenue
$3.8M ARR (estimated, GetLatka)
Latest news
Verde blog · Jun 2024
Educational post about CAF and how family farmers can access policies, benefits, and rural credit; it also exposes public contact and social links for the company.
AgFeed · May 2024
Reports that Verde had raised nearly R$40 million across equity and its Fiagro, including a US$2.7 million seed round backed by Y Combinator, Iporanga Ventures, and other investors, and that it was seeking to grow its Fiagro to R$50 million.
Notícias Agrícolas · May 2023
Explains Verde’s origin story, its focus on small and medium rural producers, and quotes the founders on using technology and local assessors to simplify rural credit.
Jobs and careers at Verde
0 jobs at Verde
No open positions
Check back later for new openings