Upstart 13

upstart13.com

HQ: Austin, Texas, United States

200

Technology

Company research

Public company, workplace, funding, and market signals

Updated Aug 16, 2026

Overview

Upstart 13 is a privately held technology and consultative software-development partner that helps organizations modernize software, unify data, implement AI, and build or integrate engineering teams. Its positioning has evolved from general custom software development and team augmentation toward enterprise data, AI governance, and production AI implementation.

Primary product

Custom technology and software-development services, including AI implementation, data engineering and modernization, software modernization, engineering-team integration, and technology assessments.

Founded

2019

Headquarters

Austin, Texas, United States

Team size

100-200

Work style

Remote

Industry

IT Services and IT Consulting

Sub-industry

Custom software development, AI and data engineering, technology consulting, nearshore software teams

Offices

Austin, Texas, United States

Charlotte, North Carolina, United States

Business model

B2B professional services

Custom software development

Technology consulting

Team augmentation and engineering-team integration

Managed and outsourced software development

Funding

Stage

bootstrapped/private; no independently verified institutional funding found

People & investors

Leadership

Steve Russell

Co-founder and Chief Executive Officer

Jake Le

Co-founder

Nathan Winegardner

Co-founder; Growth & Innovation

Ryan Merlet

Chief Operating Officer

Trey Miles

Chief Revenue Officer

Mitch Comardo

Chief Technology Officer

Nicolas Dorotte

Head of Engineering

John Hayes

Director of Software Engineering

Sylvain Doré

Head of Delivery

Alejandro Coy Abondano

Head of Accountability & Leadership Operations

Gonzalo Mendez Filleul

Chief People Officer

Flávia Barbosa

Culture and People Ambassador Lead

Megan Cadena

Head of Marketing

Juan Salazar

Head of Business Development

Work & culture

The company emphasizes distributed work, global talent, accountability, learning, and measurable customer outcomes. Its public messaging stresses curiosity, capability, commitment, investment in people, and building technology that produces operational or financial impact rather than isolated pilots.

Work style

Remote

Compensation

Public job listings describe USD-competitive salary but generally do not publish ranges. A 2026 company LinkedIn post referenced a fixed $130,000-$180,000 price for a 90-day AI implementation engagement; this is a customer project price, not employee compensation.

Benefits

Fully remote roles

Full-time employment

USD-competitive compensation

20+ paid time-off days

Long-term employment opportunities

Product & market

Pricing

Primarily custom-quoted consulting and software-development engagements. Public positioning includes assessments, roadmaps, builds, team integration, and full execution. A company LinkedIn post described a fixed-scope 90-day AI implementation priced at $130,000-$180,000.

Differentiators

—Focus on moving enterprise AI from pilots into governed production systems
—Combines strategy, data foundations, software engineering, governance, monitoring, and change management
—Distributed nearshore/global engineering model
—Outcome- and ROI-oriented engagement framing
—Ability to provide either advisory work, a build team, embedded team integration, or end-to-end execution
—Public case-study claims include reducing dashboard build time from 72 hours to 4 hours and returning 69,000 hours to an enterprise team

Technology

Microsoft Azure

Microsoft Fabric

Power BI

React

React Native

Angular

Python

JavaScript

TypeScript

.NET

Django

Flask

PostgreSQL

MongoDB

Google BigQuery

Looker

dbt

AWS

AWS Fargate

Amazon RDS/API Gateway/S3-related services

Customers

Microsoft, including a publicly discussed Azure hardware-division data and AI engagement

Scale & contact

Estimated revenue

$5 million-$10 million annually; third-party estimates include approximately $6.3 million, but no company-reported revenue was found

Latest news

John Hayes joins Upstart 13 as Director of Software Engineering

John Hayes / LinkedIn · Jan 2026

John Hayes announced that he had joined Upstart 13 as Director of Software Engineering and would lead engineering across multiple teams building software and AI-driven platforms.

What Works, What Doesn't, What's Next: Real Talk on AI and Data at Scale

Upstart 13 · Jan 2026

Upstart 13 CEO Steve Russell discussed enterprise AI implementation with James Whitaker of Microsoft. The discussion covered data consolidation, Microsoft Fabric, governance, AI agents, monitoring, and the operational barriers that prevent AI pilots from scaling.

Gonzalo Mendez Filleul Appointed as Chief People Officer at Upstart 13

HR Today · Jan 2025

Gonzalo Mendez Filleul was reported as joining the executive team as Chief People Officer, with responsibility for employee experience, talent development, culture, diversity, inclusion, and HR strategy.

The Power of Purpose for Long-Lasting Organization

Red Direction · Dec 2024

A podcast/interview with Steve Russell discussed Upstart 13's origin, its intention to bootstrap rather than raise capital, its services-company foundation, global outsourcing model, culture, and growth plans.

Mitch Comardo appointed as Chief Technology Officer at Upstart 13

PR Newswire / Upstart 13 · Aug 2024

Upstart 13 announced Mitch Comardo as CTO. The company said he would focus on scalable technology, high-performing teams, infrastructure, and solutions supporting customer success.

About / company story Careers Case studies CEO LinkedIn Co-founder Jake Le LinkedIn Company LinkedIn posts Contact Homepage LinkedIn company page Services: data and AI modernization

SourcesCompany homepage Company data and AI services page Company case studies Company contact page and careers link LinkedIn company profile PR Newswire announcement of CTO appointment The Org organization chart Upstart 13 careers Third-party employee and revenue estimate

Jobs and careers at Upstart 13

89 jobs at Upstart 13

Senior Software Engineer, Core Platform

Remote

Servicing

United States | Remote; Remote

4d ago

Remote

Full-time