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Understood Care

Understood Care logo

Understood Care

Healthcare personal assistants for Medicare patients.

understoodcare.com
HQ: New York, NY, USA
1-10
Healthcare

Company research

Public company, workplace, funding, and market signals

Updated Jul 29, 2026

Overview

Understood Care is an AI-native, virtual Medicare patient-advocacy platform that pairs each member with a dedicated human advocate to help with appointments, paperwork, billing, navigation, transportation, medication costs, and other care barriers.

Primary product

Virtual, AI-assisted patient advocacy and care navigation for Medicare beneficiaries

Founded

2025

Headquarters

136 Madison Avenue, 5th Floor, New York, NY 10016

Team size

10-20

Work style

Remote

Industry

Health and Human Services

Sub-industry

Medicare patient advocacy / care navigation

Offices

New York, NY (HQ)
Miami, FL (legal / mailing address)

Business model

Medicare-reimbursed patient advocacy
B2C healthcare navigation for Medicare members
B2B2C partnerships with providers, payers, and community organizations

Funding

Stage

Seed

Total raised

$8.9M

Latest round

Seed · Mar 2026

Latest amount

$5M

Seed

Mar 2026 · Rethink Education and Zeal Capital Partners

$5M

Accelerator / incubator

Mar 2024

$500K

Pre-seed

1984 Ventures

$3.4M

People & investors

Leadership

Sam Wu

CEO & Co-Founder

Kevin Bailey

CTO & Co-Founder

Adam J. Bonder

Medical Director

Debbie Hall

Director of Operations

Kyle Matthes

Head of Product

Thirath Chau

Chief Medical Officer

Investors

1984 Ventures
Palm Drive Capital
Pioneer Fund
Rethink Capital Partners
Rethink Education
Tau Ventures
Y Combinator
Zeal Capital Partners

Work & culture

Mission-driven and patient-centered, with a fully virtual service model, 1:1 dedicated advocates, and a strong emphasis on independent advocacy, transparency, and compassionate support. Public editorial materials also emphasize research rigor and medically reviewed content.

Work style

Remote

Compensation

Public employee-benefit details were not found. A YC job posting for a Founding Engineer listed $120K-$200K salary plus 0.50%-1.50% equity, indicating early-stage startup compensation with meaningful equity upside.

Product & market

Pricing

Patient advocacy is generally free for eligible Medicare Part B and Medicare Advantage members; the company states it discloses any costs before the first session and is still contracting with additional plans.

Differentiators

  • —Dedicated 1:1 advocate with a permanent match, not a call-center queue
  • —Fully virtual nationwide support by phone, text, and video
  • —AI copilot (Ava) to automate administrative work and support advocates
  • —Covered by Medicare for many eligible members, often at $0 out of pocket
  • —Advocates work solely for the patient, not hospitals or insurers
  • —Focus on Medicare and Medicare Advantage navigation
  • —CMS-recognized advocacy/payment pathways
  • —Combines human advocacy with automation and structured documentation

Technology

Next.js
TypeScript
Tailwind CSS
LLMs
Microsoft Office
PECOS
IMPACT
WELL
HIPAA-compliant virtual platform
Ava AI copilot

Customers

Medicare beneficiaries
Medicare Advantage members
older adults
disabled adults
caregivers and family members
providers and care teams
payers
community organizations

Competitors

Solace
Included Health
Accolade
Wellthy
CareBridge

Scale & contact

Estimated monthly visits

88.4K

Traffic estimate as of Apr 2025

admin@understoodcare.com(646) 904-4027

Latest news

Understood Care Raises $8.4 Million To Scale AI-Native Infrastructure Layer For Consumer Advocacy Nationwide

OPEN MINDS · Jul 2026

Later market-intelligence coverage of the funding announcement and the company’s AI-native patient-advocacy positioning.

Understood Care Raises $8.4M to Scale AI-Native Infrastructure Layer for Patient Advocacy

PRNewswire · Mar 2026

Official funding announcement for $8.4M total funding, including a $5M seed led by Rethink Education and Zeal Capital Partners and $3.4M pre-seed led by 1984 Ventures with Y Combinator participation.

Exclusive: Understood Care raises $8.4M for patient advocacy

Axios · Mar 2026

Axios reported the funding and noted CEO Sam Wu said the company planned to raise a Series A later in 2026.

Understood Care Secures $8.4M Backed by Rethink Education, Zeal Capital Partners and Y Combinator

citybiz · Mar 2026

Secondary coverage of the funding round and the company’s expansion across all 50 states and patient-advocacy model.

Understood Care Raises $5M in Seed Funding

FinSMEs · Mar 2026

Reported the seed round details and described Ava, the AI co-pilot, plus the company’s Medicare-focused advocacy model.

AboutAdvocates / TeamCareers / JobsEditorial policyFAQHIPAA noticeHomepageLinkedIn company pagePricingY Combinator company page
SourcesHomepageAboutPricingFAQAdvocates / TeamHIPAA notice / privacyEditorial policyLinkedIn company pageY Combinator company pageYC founding engineer jobPRNewswire funding announcementAxios funding storycitybiz funding storyFinSMEs funding storyZeal Capital Partners announcementPitchBook company profile

Jobs and careers at Understood Care

6 jobs at Understood Care

Director, Product Management

On-site
Product
New York, NY; New York, New York, United States
1w ago
On-site
Full-time
Apply

Staff Product Designer

On-site
Product
New York, NY; New York, New York, United States
2w ago
On-site
Full-time
Apply

Video Producer (Contract)

On-site
Content
New York, NY; Distributed
4w ago
On-site
Full-time
Apply

Data & Analytics Engineering Manager

On-site
Data & Analytics
New York, NY; New York, New York, United States
4w ago
On-site
Full-time
Apply

Director, Technology Enablement

On-site
Engineering
New York, NY
1mo ago
On-site
Full-time
Apply

Senior Full-Stack Engineer

On-site
Engineering
New York, NY
4mo ago
On-site
Full-time
Apply

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