Acquisition
Aug 2025Tough Commerce acquired AgileTQ to expand job management capabilities and add PumpTrack automation for concrete supply operations.
SourceShopify for construction.
Company research
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Overview
Tough Commerce (formerly Brokrete) is a Toronto-based B2B construction operations SaaS platform that digitizes quote-to-cash workflows for equipment-based construction suppliers, with dispatch, delivery tracking, invoicing, payments, and ERP/accounting integrations.
Primary product
Construction operations / job management software for equipment-based construction businesses
Founded
2017
Headquarters
Toronto, Ontario, Canada
Team size
1-10 employees
Industry
Software Development
Sub-industry
Construction operations software
Offices
Toronto, Ontario, Canada
Business model
B2B SaaS
white-label software
subscription software
Funding
Stage
seed
Total raised
$5.9M
Latest round
Seed / Other Equity · May 2023
Latest amount
$2M
May 2023 · Ronald Richardson
Aug 2022
Jul 2021 · Xploration Capital
Jul 2019
People & investors
Leadership
Chief Executive Officer and Director
Zach Kirkham
President
Chief Technology Officer
VP of Operations & Customer Success
Founder and Director
Co-founder
Joe Sostaric
Strategic Accounts
Willem Van Bergen
Director and Investor
Work & culture
Public-facing messaging emphasizes customer support, fast deployment, and empowering suppliers, distributors, and manufacturers through technology. The company positions itself as practical, hands-on, and operationally focused rather than marketing-heavy.
Compensation
No public salary bands or compensation details were found in the sources reviewed.
Product & market
Pricing
Public pricing is described as simple and transparent; the model appears subscription-based and varies by fleet size/yards, add-on modules, and support level.
Differentiators
- —white-labeled and coding-free deployment
- —industry-specific workflows for construction suppliers
- —full quote-to-cash workflow in one system
- —real-time dispatch and delivery tracking
- —ERP and accounting integrations
- —fast onboarding / quick deployment
- —automated pricing, invoicing, AR, and tax workflows
- —reduces disconnected tools and manual processes
Technology
Stripe
QuickBooks
Sage
Avalara
Samsara
Geotab
Billd
LendFlow
Google Cloud CDN
Amazon S3
LinkedIn Insight Tag
Retention.com
Customers
construction suppliers
volumetric concrete businesses
concrete pumping companies
hydrovac excavation businesses
Texas Hill Country Mobile Mixers
An-Mar
Competitors
CMiC
Joblogic
Dapt
Remato
Field Control Analytics
FieldCap
DataScope
ConstructionClock
TAG Employer Services
Premier Construction Software
Scale & contact
Estimated revenue
Estimated $1.8M ARR in 2025 (public estimate; sources vary)
Signals & risks
Latest news
Newswire · Aug 2025
Tough Commerce acquired AgileTQ to expand job management capabilities and deepen automation for concrete supply operations.
BetaKit · May 2023
Reported the 2023 funding round led by Ronald Richardson and additional capital from Legacy Capital Ventures, Groupe PSC, MaRS IAF, and others.
PressRelease.com · May 2023
Announced the rebrand from Brokrete to Tough Commerce, the new funding, and the addition of Willem van Bergen as investor and board member.
TechCrunch · Jul 2021
Covered Brokrete's 2021 seed round led by Xploration Capital and its construction-commerce positioning.
Jobs and careers at Tough Commerce
0 jobs at Tough Commerce
No open positions
Check back later for new openings