Tough Commerce acquired AgileTQ to expand job management capabilities and add PumpTrack automation for concrete supply operations.
SourceShopify for construction.
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Tough Commerce (formerly Brokrete) is a Toronto-based B2B construction operations SaaS platform that digitizes quote-to-cash workflows for equipment-based construction suppliers, with dispatch, delivery tracking, invoicing, payments, and ERP/accounting integrations.
Primary product
Construction operations / job management software for equipment-based construction businesses
Founded
2017
Headquarters
Toronto, Ontario, Canada
Team size
1-10 employees
Industry
Software Development
Sub-industry
Construction operations software
Offices
0 jobs at Tough Commerce
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Business model
Stage
seed
Total raised
$5.9M
Latest round
Seed / Other Equity · May 2023
Latest amount
$2M
May 2023 · Ronald Richardson
Aug 2022
Jul 2021 · Xploration Capital
Jul 2019
Leadership
Chief Executive Officer and Director
Zach Kirkham
President
Chief Technology Officer
VP of Operations & Customer Success
Founder and Director
Co-founder
Joe Sostaric
Strategic Accounts
Willem Van Bergen
Director and Investor
Investors
Public-facing messaging emphasizes customer support, fast deployment, and empowering suppliers, distributors, and manufacturers through technology. The company positions itself as practical, hands-on, and operationally focused rather than marketing-heavy.
Compensation
No public salary bands or compensation details were found in the sources reviewed.
Pricing
Public pricing is described as simple and transparent; the model appears subscription-based and varies by fleet size/yards, add-on modules, and support level.
Differentiators
Technology
Customers
Competitors
Estimated revenue
Estimated $1.8M ARR in 2025 (public estimate; sources vary)
Tough Commerce acquired AgileTQ to expand job management capabilities and add PumpTrack automation for concrete supply operations.
SourceNewswire · Aug 2025
Tough Commerce acquired AgileTQ to expand job management capabilities and deepen automation for concrete supply operations.
BetaKit · May 2023
Reported the 2023 funding round led by Ronald Richardson and additional capital from Legacy Capital Ventures, Groupe PSC, MaRS IAF, and others.
PressRelease.com · May 2023
Announced the rebrand from Brokrete to Tough Commerce, the new funding, and the addition of Willem van Bergen as investor and board member.
TechCrunch · Jul 2021
Covered Brokrete's 2021 seed round led by Xploration Capital and its construction-commerce positioning.