PitchBook reports acquisition of weSAVEeat.
SourcePublic company, workplace, funding, and market signals
Updated Aug 5, 2026
Too Good To Go is a Copenhagen-founded, certified B Corp social-impact company operating the world’s largest surplus-food marketplace. Its platform connects consumers with restaurants, bakeries, grocery retailers and other food businesses to sell unsold food rather than discard it. As of 2026, it reports 120M registered users, 180,000 active business partners, operations in 21 countries, and more than 500M meals saved.
Primary product
A consumer mobile marketplace offering discounted, time-limited Surprise Bags of unsold food for pickup, complemented by Too Good To Go Parcels and an enterprise Too Good To Go Platform for surplus-food management.
Founded
2016
Headquarters
Copenhagen, Denmark
Team size
1,000–2,000 globally; 262 average full-time employees in the Danish operating company in 2024
Work style
Hybrid
Industry
Environmental services / food and beverage technology
Sub-industry
Food-waste reduction, surplus-food marketplace, circular economy, digital commerce
Offices
Business model
Stage
Private, later-stage venture / growth company; a 2025 funding round was reportedly being considered but not confirmed as closed
Total raised
$145M
Latest round
Later Stage VC / venture round · Mar 2023
Mar 2023
Jul 2022
Leadership
Mette Lykke
Chief Executive Officer
Simon Leesley
Chief Operating Officer
Martin Rulykke Kvist
Chief Financial Officer
Federico Vazquez
Chief Marketing Officer
Morten Keldebaek
Chief Technology Officer
Katrine Husum Jensen
Chief People & Culture Officer
Kasper Asbjørn Heine
General Counsel
Andrew Robb
Chairman, Board of Directors
Founders
Mission-led, international and values-driven. The stated values are “We build a legacy,” “We raise the bar,” “We win together,” “We keep it simple,” and “We care.” Engineering materials describe an open, honest, low-hierarchy, autonomous and trust-based environment.
Work style
Hybrid
Visa sponsorship
Limited
Compensation
Public evidence does not provide a reliable company-wide compensation range. Job postings mention country-specific health/pension benefits and, for some roles, possible visa support; third-party estimates are inconsistent and should not be treated as official pay data.
Benefits
Pricing
Consumers typically pay roughly one-third to one-half of normal retail value for a Surprise Bag, with price set by the partner and product/location; business pricing and platform fees are not publicly disclosed.
Differentiators
Estimated revenue
Approximately $79M–$610M annually from third-party estimates; the strongest disclosed operating-company figure is DKK 725.4M (approximately $105M at a rough 2024 exchange rate) for 2024. Estimates vary substantially by entity and methodology.
PitchBook reports acquisition of weSAVEeat.
SourcePitchBook reports acquisition of CodaBene.
SourceBloomberg reported that the company was considering a €200M–€300M financing that could value it above $1B; the report described an early-stage, uncompleted process, not a closed round.
SourceRetailbiz · Jul 2026
The Australian partnership milestone represented one million saved Surprise Bags and approximately $6.9M in recovered retail value.
Strategy · Jun 2026
A nationwide Cineplex partnership expanded the marketplace into cinema concessions, with $5.99 popcorn bags and $8.99 combo bags.
PR Newswire / Too Good To Go · Jan 2026
The company launched in selected Tokyo areas with more than 80 partners, including Krispy Kreme, FamilyMart and NewDays.
Bloomberg · Jun 2025
The company was reportedly exploring €200M–€300M of new financing that could have pushed valuation above $1B; no closing was reported in the source.
77 jobs at Too Good To Go
Nov 2021
May 2021
May 2020
May 2019
Feb 2019
Co-founder; former UK Country Manager
Co-founder
Technology
Customers
Competitors
ACCESSWIRE · Jan 2025
The companies expanded their Canadian food-rescue collaboration with additional Whole Foods Market Surprise Bag offerings.