Toma Blog · Jul 2026
Toma says it became PCI DSS v4.0.1 certified and continues to keep cardholder data encrypted and isolated under its trust-center disclosures.
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
Toma is an AI coworker platform for automotive enterprises, focused on dealership communications and operations. Its software answers calls, works leads, books appointments, and adds production safeguards for dealership workflows; the company says it has handled 1M+ customer interactions and helped recover millions in revenue.
Primary product
AI coworkers / voice AI agents for car dealerships that answer calls, manage leads, and book appointments
Founded
2024
Headquarters
San Francisco, California, United States
Team size
51-200
Work style
Hybrid
Industry
Technology, Information and Internet
Sub-industry
Automotive AI / dealership voice automation
Offices
San Francisco, California, United States
United States (distributed workforce)
France
Singapore
Business model
B2B SaaS
enterprise software
subscription model
Funding
People & investors
Work & culture
Small, customer-obsessed, high-autonomy team; engineers work closely with dealerships, travel frequently to customer sites, and ship in realtime systems. The tone across hiring and founder posts is mission-driven, practical, and very hands-on.
Work style
Hybrid
Compensation
Public engineering postings show roughly $200K-$320K base pay for senior roles plus equity; postings also mention meaningful equity, free meals, health/dental/vision coverage, unlimited PTO, and travel/expense support.
Benefits
MacBook Pro 16" M4 Max or equivalent
free daily in-office lunch and dinners
free health, dental, and vision insurance
weekly team outings and customer visits
competitive salary with meaningful equity
unlimited PTO
generous travel and expense policy
Product & market
Pricing
Subscription SaaS with add-on capabilities for broader dealership workflows
Differentiators
- —Purpose-built for automotive dealerships rather than generic customer support
- —Production safeguards for call transfers and follow-up
- —Toma IQ learns from human feedback per dealership workflow
- —Unified handling of calls, texts, and voicemails
- —Integrates with dealership software and schedules appointments in real time
- —24/7 voice AI that can recover missed calls and follow up automatically
Technology
TypeScript
PostgreSQL
React
OpenAI
Grafana
Prometheus
Docker
Kubernetes
AWS
Bun
worker threads
microservices
HubSpot
Stripe
Datadog
Segment
Intercom
Salesforce
Google Analytics
Python
Customers
Automotive dealership groups
Martin Management Group
Middletown Honda
Hyundai of St. Augustine
Lithia Motors
AutoNation
Competitors
Bandwidth
RingOver
Actively
Impel
Podium
CallRevu
DataClover
UpdatePromise
myKaarma
Scale & contact
Estimated revenue
≈$1.2M annual revenue (estimated)
Latest news
Toma Blog · May 2026
Toma says it became ISO/IEC 27001:2022 certified, with AWS-based US hosting, AES-256/TLS 1.2+ encryption, and no model training on customer data.
Toma Blog · Nov 2025
Toma said it crossed 1M+ dealership calls handled and launched Inbox to unify calls, texts, and voicemails.
TechCrunch · Jun 2025
TechCrunch reports Toma raised $17M led by Andreessen Horowitz, was already in use at 100+ dealerships, and operates on a subscription model.
Andreessen Horowitz · Jun 2025
a16z announced it led Toma's Series A and described Toma as an AI-powered software suite for dealerships.
Jobs and careers at Toma
0 jobs at Toma
No open positions
Check back later for new openings