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The Third Place

The Third Place logo

The Third Place

Subscriptions for neighborhood businesses

thethirdplace.is
HQ: San Francisco, CA, USA
1-10
B2B

Company research

Public company, workplace, funding, and market signals

Overview

San Francisco-based hospitality/community software company that helps independent local businesses launch memberships, subscriptions, events, email/text marketing, e-commerce, and crowdfunding programs to turn regulars into recurring revenue. Public funding databases disagree on exact totals and round classification, but all point to a 2020-founded, Seed-stage company.

Primary product

Community software for local businesses, centered on memberships and recurring revenue programs.

Founded

2020

Headquarters

San Francisco, United States

Team size

1-10

Industry

Technology, Information and Internet

Sub-industry

Hospitality software

Business model

SaaS
Membership programs
Recurring subscriptions
Event ticketing
Email and SMS marketing
E-commerce
Crowdfunding

Funding

Stage

Seed

Total raised

$3.9M

Latest round

Convertible Note · Nov 2021

Latest amount

$3.2M

People & investors

Leadership

Vivien Sin

CEO and Co-founder

Kairui Glen Wang

Co-Founder and CTO

Jann Rosemerta

Program Director

Investors

Alumni Ventures
Benjamin Narasin
Dylan Field
F7 Ventures
Global Founders Capital
Goodwater Capital
Jeff Weiner
Leonis Capital
Peter Deng
RSLP Ventures
Soleio Cuervo
Terrence Rohan
Toba Capital
Tribe Capital
Y Combinator

Work & culture

Founder-led, hospitality-first culture focused on artists and technologists, long-term relationships, community belonging, and helping neighborhood businesses grow without losing their character.

Product & market

Pricing

Tiered monthly pricing for marketing tools by contact count; custom pricing for larger programs and location complexity; month-to-month contracts for memberships; crowdfunding charged as a percentage of funds raised plus payment processing fees.

Differentiators

  • —All-in-one modular platform for memberships, subscriptions, events, marketing, e-commerce, and crowdfunding
  • —Built specifically for local brick-and-mortar hospitality businesses
  • —Ownable guest database and customer data tooling
  • —Member portal, house accounts, and text concierge workflows
  • —Consultative setup with customizable program design
  • —Integrates with existing POS, reservations, and websites
  • —Supports recurring revenue and community building instead of one-off transactions

Technology

Google Analytics
Google Cloud CDN
Google Cloud DNS
Google Cloud Load Balancing
Google Workspace
Facebook Pixel
HTTP/3
PWA

Customers

restaurants
bottle shops
arts organizations
private clubs
retail stores
artisans
El Lopo
Saison Hospitality
Potential New Boyfriend
Atelier Crenn
Francie
Dalida
Old Skool Cafe

Competitors

Table22
Dorsia
Shopify
Tock

Scale & contact

Estimated revenue

$1M-$2M (Latka estimated $1.4M ARR in 2024)

Estimated monthly visits

21.7K

Traffic estimate as of Jun 2026

hello@thethirdplace.is1-224-256-1605

Latest news

143- Transforming restaurants into memberships with Vivien Sin of The Third Place

The Feed / Apple Podcasts · Mar 2025

Vivien Sin discusses how The Third Place helps hospitality businesses layer recurring revenue on top of their existing operations.

How The Third Place Is Transforming Restaurants Into Membership Clubs

HNGRY · Feb 2025

Explains how The Third Place is helping restaurants and hospitality operators create recurring membership revenue and community-driven experiences.

El Lopo was the first business to launch a membership with us, back in 2020

Vivien Sin on LinkedIn · Jan 2025

Public founder update describing early customer traction, El Lopo as the first membership customer, and the product's role in turning regulars into repeat visitors.

CrowdfundingEventsHomepageLinkedIn companyMarketing CompanionMembershipsOnline ShopOur StorySubscriptionsY Combinator
SourcesOfficial homeOur StoryMembershipsMarketing CompanionSubscriptionsEventsOnline ShopCrowdfundingLinkedIn companyY CombinatorThe Org leadership teamPitchBook profileCB Insights financialsHNGRY articleApple podcast interviewSEMrush traffic overviewLatka revenue estimate

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