LinkedIn · Jun 2026
Babar Khan discusses Tajir's direct-to-store model, the problems with wholesaler-heavy distribution, and why Tajir focuses on brands being in stock at retail stores.
The one-stop shop for mom-and-pop stores in Pakistan to buy inventory.
Company research
Public company, workplace, funding, and market signals
Overview
Tajir is a Pakistan-based B2B retail distribution and marketplace company that helps mom-and-pop stores source inventory through an app with 24/7 ordering, transparent pricing, and next-day delivery, while also helping brands sell directly into retail stores without building their own sales and logistics network.
Primary product
App-based B2B retail inventory marketplace and distribution platform
Founded
2018
Headquarters
Lahore, Punjab, Pakistan
Team size
100-150 employees
Industry
Technology, Information and Internet
Sub-industry
B2B e-commerce marketplace for retail distribution
Offices
Lahore, Punjab, Pakistan (4 offices reported)
Open Positions
2 jobs at Tajir
Customer Support Representative
On-siteCustomer ServiceLahore2w ago
On-site