Acquisition
Jul 2026Superwall acquired Tangent; Tangent continues to operate as a Superwall company and Superwall said it had raised $7.5M to date.
SourceRemotely configure every aspect of your mobile app's paywall
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
Superwall is a privately held software company that provides AI-powered monetization and experimentation infrastructure for subscription apps, centered on remotely configurable paywalls, A/B testing, revenue analytics, and subscription tooling that works across iOS, Android, and Web.
Primary product
AI-powered monetization and experimentation platform for subscription apps
Founded
2021
Headquarters
Deer Park, New York, United States
Team size
11-50
Industry
Software Development
Sub-industry
Mobile subscription paywall infrastructure / monetization platform
Offices
Deer Park, New York, United States
Claymont, Delaware, United States
Business model
B2B SaaS
usage-based pricing
subscription pricing
professional services
People & investors
Leadership
Co-founder, CEO
Co-founder
Marketing & Partnerships Lead
Director of Sales And Business Development
Lead iOS SDK Engineer
Product & Growth
Investors
Work & culture
Public materials suggest a fast-moving, experimentation-heavy, distributed culture. The company emphasizes weekly testing loops, embedded customer work, docs/changelog-driven shipping, and agent-assisted marketing and website operations.
Compensation
No public salary bands or compensation policy were found. Public hiring posts reference remote EU/US roles and SaaS/AI-first experience, but do not disclose pay.
Product & market
Pricing
Free subscription infrastructure at any scale; 1% of paywall-attributed Monthly Attributed Revenue (MAR); Indie $0/mo up to $10k MAR; Startup $49/mo + 1% MAR; Scale $199/mo + 1% MAR; Enterprise custom flat-rate; managed services start at $5,000/mo.
Differentiators
- —Remote paywall editing without app updates
- —Free subscription infrastructure on every plan
- —Server-event-driven paywall and entitlement layer
- —Works across iOS, Android, React Native, Expo, Flutter, and Web
- —AI-powered localization and demand scoring
- —Managed monetization services via Tangent acquisition
- —Documentation- and changelog-driven product marketing
- —Can layer on top of existing stacks like RevenueCat, Adapty, or native billing
Technology
iOS
Android
Web
Swift
Kotlin
React Native
Expo
Flutter
StoreKit 2
Play Billing v6
ClickHouse
Figma
Amplitude
Firebase
PostHog
Stripe
Braze
HubSpot
GitHub
Git-backed web stack
Customers
Quizlet
VSCO
New York Magazine
Ground News
Speak
Citizen
Status AI
Yubo
Backbone
Instasize
Lifesum
NGL
Opal
Cal AI
Mojo
Competitors
RevenueCat
Adapty
Apphud
Purchasely
Qonversion
Glassfy
in-house paywall systems
Scale & contact
Estimated revenue
$10M-$20M
Estimated monthly visits
170.7K
Traffic estimate as of Jun 2026
Signals & risks
Latest news
Superwall Blog · Jul 2026
Superwall said it acquired Tangent, raised $7.5M to date, and now offers monetization management services in addition to its software platform.
Superwall Blog · Jul 2026
Jake Mor described a rebuilt marketing site that is Git-backed and agent-operated, reflecting Superwall’s internal use of docs and automation in growth work.
Superwall Blog · Jul 2026
Product update covering AI Chat Builder, the Editor MCP, and attribution features; shows continued product expansion into AI-assisted workflows.
Superwall Blog · Apr 2026
The company launched an updated iOS app with revenue, charts, widgets, and transaction monitoring for customers on the go.
Superwall Blog · Oct 2025
Superwall shifted to MAR-based pricing, with free infrastructure and paywall-attributed revenue billing.
Jobs and careers at Superwall
0 jobs at Superwall
No open positions
Check back later for new openings