SQUIRE · Jan 2026
Company blog post describing ongoing product evolution toward AI-driven marketing, front desk, and business coaching features.
Platform to grow your barbershop and maximize profitability.
Company research
Public company, workplace, funding, and market signals
Updated Aug 16, 2026
Overview
SQUIRE is a New York-based software company that provides an integrated business management platform for barbershops and men's grooming businesses. Its software helps shop owners handle booking, POS/payments, scheduling, payroll, CRM, and customer growth, while also powering a consumer booking marketplace.
Primary product
Barbershop business management software and booking/payment platform
Founded
2015
Headquarters
New York, New York, United States
Team size
201-500 employees
Work style
Flexible
Industry
Software Development
Sub-industry
Barbershop / grooming SaaS; salon and point-of-sale software
Offices
New York City, New York, United States
Buffalo, New York, United States
Buenos Aires, Argentina
Business model
SaaS
payments processing
booking marketplace
Funding
Stage
Series D
Total raised
$165M
Latest round
Series D · Jul 2021
Latest amount
$60M
Nov 2024 · Silicon Valley Bank
Jul 2021 · Tiger Global
Dec 2020 · ICONIQ Capital
Jun 2020 · CRV
Jun 2019 · Trinity Ventures
Seed / early financing
People & investors
Leadership
CEO & Co-Founder
Co-Founder & President
Sr. Director, Customer Growth & Engagement
Principal Product Manager
Sales Manager
Investors
43North
645 Ventures
Altair Capital
Ara Mahdessian
Aurum Partners
Base10 Partners
Blake Chandlee
Blue Fog Capital
Charles Phillips
Charles River Ventures (CRV)
Comcast Ventures
Comcast Ventures Catalyst Fund
CRV
ICONIQ Capital
John Hinshaw
Michael Seibel
New General Market Partners
Open Opportunity Fund
Paul Buchheit
Paul Judge
Pharrell Williams
Quincy Jones
San Francisco 49ers
San Francisco 49ers organization
Silicon Valley Bank
SoftBank Opportunity Fund
Stephen Curry
TechSquare Labs
Tiger Global
Tooey Courtemanche
Work & culture
Public company materials emphasize empowering barbers and shop owners, reducing administrative burden, and supporting growth. Hiring posts suggest a fast-moving, ownership-oriented team with hybrid/remote flexibility in some roles.
Work style
Flexible
Compensation
Public hiring posts signal competitive sales compensation in some roles, including uncapped commission and a $65K base plus $45K+ commission for an Austin Account Executive role. No comprehensive public comp bands were found.
Product & market
Pricing
Not publicly detailed in the sources reviewed; likely subscription-based SaaS with payment-processing revenue, and marketplace-related monetization.
Differentiators
- —Category-specific platform built for barbershops and men's grooming
- —Combines booking, POS, payments, CRM, payroll, and growth tools in one system
- —Consumer booking marketplace connects clients to barbers nationwide
- —Strong focus on barber community and shop-owner workflow
- —AI layer being added to automate marketing/front-desk/business-coach functions
Technology
SaaS platform
payments infrastructure
booking engine
CRM
POS
scheduling
payroll
AI features (SQUIRE AI)
Customers
barbershops
barber shop owners
men's salons
independent barbers
multi-location barbershop franchises
Competitors
Boulevard
Square
Fresha
Vagaro
Booksy
Mindbody
Scale & contact
Estimated revenue
$10M-$20M ARR (reported by TechCrunch in Dec 2020); no newer public revenue estimate found
Latest news
SQUIRE · Jun 2025
Company says Songe LaRon and Dave Salvant won the EY New York regional award for building SQUIRE into the leading system for barbers.
Southern Equity / Forbes recap · Mar 2025
SQUIRE was highlighted for product innovation and growth in a 2025 Forbes Fintech 50 recap.
PR Newswire / SVB · Nov 2024
Announced $35M debt financing, stated SQUIRE serves 3,000+ shops and processes over $1B in payments across more than a thousand cities.
SQUIRE · Mar 2024
SQUIRE announced a lower public price point of $50/month for a full shop, with unlimited barbers and included booking/payments features.
Jobs and careers at Squire Technologies
2 jobs at Squire Technologies
Director, Data Engineering
Remote
PDE
United States
1mo ago
Remote
Full-time
Backend Engineer, Payments Team
Hybrid
PDE
Buenos Aires
6mo ago
Hybrid
Contract