Other
Jul 2024Material Retail said Shoptiques was stagnating from 2017-2022 with declining sales, which prompted a major Shopify migration to reverse the trend.
SourceShoptiques.com lets you shop the world's best local boutiques online.
Company research
Public company, workplace, funding, and market signals
Overview
Shoptiques is the consumer-facing marketplace for a New York–based retail technology business now branded Material Retail. It connects independent fashion boutiques with shoppers looking for curated, one-of-a-kind merchandise, and also provides related merchant software/services for boutiques.
Primary product
Shoptiques.com curated boutique-fashion marketplace
Founded
2012
Headquarters
41 East 11th Street, 11th Floor, New York, NY 10003, USA
Team size
11-20
Industry
Retail Apparel and Fashion
Sub-industry
Online boutique marketplace / retail SaaS
Offices
New York, NY, USA
Business model
B2C marketplace
dropshipping
SaaS / POS software
managed ecommerce services
merchant marketing services
Funding
Stage
Seed
Total raised
$3M
Latest round
Loan · Apr 2020
Latest amount
$250K
People & investors
Leadership
Founder and strategic advisor
Co-CEO & CTO
Co-CEO & COO
Founders
Dan Morin
Co-founder
Jeff Morin
Co-founder
Peter Delahunty
Co-founder and former CTO
Work & culture
Mission-driven and customer-centric, with a very lean team focused on helping independent retailers sell in-store and online. Public material suggests a test-and-learn culture with an emphasis on operational efficiency and growth.
Visa sponsorship
Limited
Compensation
Public compensation data is sparse. Historic H1B sponsor data shows 5 LCAs with average offered pay around $66k; sampled roles ranged from about $45k for customer service to $95k for computer programmers.
Product & market
Pricing
Marketplace take rate / percentage of sales, plus merchant software and managed ecommerce services
Differentiators
- —Curated, one-of-a-kind inventory from independent boutiques
- —Dropship fulfillment from the boutique rather than central warehouses
- —Combines marketplace, POS, and managed ecommerce services
- —Helps small boutiques reach global shoppers without building their own stack
- —Business rebrand to Material to reflect broader software and services beyond the marketplace
Technology
Shopify
Klaviyo
Stripe
Matrixify
Boost Commerce
Google Ads
Facebook Ads
AWS (EC2, RDS, SQS, ELB)
Grails
Groovy
JavaScript
Backbone
Customers
Independent fashion boutiques
Boutique retailers
Small retailers in fashion/home/gift/kids
End consumers shopping for curated boutique merchandise
Competitors
Shopify
Etsy
SSENSE
Olivela
Tuckernuck
Garmentory
Moda Operandi
Bluefly
Scale & contact
Estimated revenue
$1M-$10M
Estimated monthly visits
97.6K
Traffic estimate as of Apr 2026
Signals & risks
Latest news
Material Retail blog · Jan 2025
Summarizes analysis of hundreds of millions of dollars in sales and argues boutiques with strong brand partnerships are outperforming.
Material Retail blog · Dec 2024
Announces the Material rebrand while saying the Shoptiques marketplace remains unchanged and the broader business/product scope has expanded.
Material Retail blog · Jul 2024
Describes the marketplace’s stagnation, the March 2023 move to Shopify, and reported improvements in conversion rate and year-over-year sales.
Material Retail blog · Jun 2024
Outlines the company’s merchant growth playbook, target verticals, and the take-rate / percentage-of-sales pricing model.
Jobs and careers at Shoptiques
0 jobs at Shoptiques
No open positions
Check back later for new openings