Senso LinkedIn · Jul 2026
Company post emphasizing Senso’s context layer for AI agents and its role in shaping what AI says about brands.
Company research
Public company, workplace, funding, and market signals
Overview
Senso is a Toronto-based software company building a verified context layer / knowledge base infrastructure for AI agents, helping enterprises control how AI systems describe, cite, and act on their data.
Primary product
Verified context layer / agent-ready knowledge base platform for AI agents
Founded
2018
Headquarters
Toronto, Ontario, Canada
Team size
10-20
Industry
Software Development
Sub-industry
AI infrastructure / knowledge base for AI agents
Offices
Toronto, Ontario, Canada
United States
Business model
B2B SaaS
Usage-based API/credits
Enterprise software
White-label / partner program
Funding
Stage
Seed / Convertible Note
Total raised
$5.6M
Latest round
Convertible Note · Apr 2024
Latest amount
$500K
People & investors
Leadership
Founder and CEO
CTO & Co-Founder
Growth Marketer & GTM Lead
Work & culture
Public materials emphasize being builder-oriented, developer-friendly, and focused on truth, accuracy, and agentic web infrastructure. Hiring copy suggests high ownership, in-person collaboration for some roles, and fast-moving execution.
Compensation
Public job postings show competitive compensation signals, including Account Executive roles at $130K-$200K plus variable compensation, Head of Sales at $200K-$500K, and Customer Success Specialist at $60K-$65K, along with equity mentions.
Product & market
Pricing
Publicly visible sign-up includes $100 in free credits; likely freemium / usage-based SaaS with enterprise and partner offerings, but full pricing is not publicly specified.
Differentiators
- —Verified, agent-ready knowledge base grounded in first-party sources
- —Focus on Generative Engine Optimization (GEO) and AI visibility rather than internal knowledge management
- —Agent-first domains and published structured ground truth for AI citation
- —Remediation workflows to improve model outputs and citations
- —Support for compliance-sensitive and regulated industries
- —Developer APIs/SDK, CLI, and white-label/partner program
Technology
OpenAI
Google AI
Gemini
Amazon Nova
Figma
LinkedIn
Harvest
Impact
AMP
GitHub
CLI
API
Customers
Financial institutions
Credit unions
Banks
Fintechs
Enterprises in regulated industries
Brands optimizing AI visibility
Competitors
Zendesk
Pendo
Intercom
Qualtrics
Traditional knowledge management tools
SEO / AI visibility tooling
Scale & contact
Estimated revenue
$1M-$10M
Latest news
Senso Blog · Mar 2026
Introduced Community Offsite Domains for machine-readable, AI-optimized source domains such as Codeables.dev, Citeables.com, and CuCopilot.com.
Business Wire · Dec 2024
Announced a collaboration to help financial institutions streamline policies and procedures for SBA lending using AI agents.
BetaKit · Jul 2020
Reported Senso’s $4M CAD pre-Series A round led by Mendoza Ventures and Breakaway Growth, with participation from Luge Capital, Rising Tide, BDC, and iNovia Capital.
Newswire.ca · May 2019
Announced a $1.5M CAD seed round led by BreakawayGrowth, alongside NEXT Canada and Techstars.
Jobs and careers at Senso
0 jobs at Senso
No open positions
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