Roofstock

Company research

Public company, workplace, funding, and market signals

Updated Jul 29, 2026

Overview

Roofstock is an end-to-end platform for single-family rental (SFR) investing and management. It helps individual and institutional investors acquire, operate, and exit rental-housing assets through a mix of marketplace, property management, asset management, and data/analytics products.

Primary product

Single-family rental investing and property management platform

Founded

2015

Headquarters

2001 Broadway, Suite 400, Oakland, California 94612, United States

Team size

501-1000

Work style

Hybrid

Industry

Real Estate

Sub-industry

Single-family rental / proptech / real estate investing platform

Offices

Oakland, California, United States

Dallas, Texas, United States

Business model

marketplace transaction fees

property management services

asset management software

data and analytics SaaS

tenant screening

portfolio advisory / investment services

Funding

Stage

Series E / late-stage private

Total raised

$365.3M

Latest round

Series E · Mar 2022

Latest amount

$240M

Series E

Mar 2022 · SoftBank Vision Fund 2

$240M

Strategic minority investment

Mar 2021 · JLL

Series D

Jan 2020 · SVB Capital

$50M

Series C extension

Jan 2018 · SVB Capital

$7M

Series C

Oct 2017 · Canvas Ventures

$35M

Series B

Nov 2016 · Lightspeed Venture Partners

$20M

Series A-1

Dec 2015 · Bain Capital Ventures

$7M

Series A

Jul 2015 · Khosla Ventures

$6.3M

People & investors

Leadership

Gary Beasley

Co-Founder & Executive Chairman

Doug Brien

President & CEO

Lauren Pierce

Chief Administrative Officer

Lloyd Hsu

Chief Technology Officer

Dennis Bron

Chief Growth Officer

Melissa Johnston

Chief Operating Officer

Ketan Babaria

Chief Product, Technology & AI Officer

Founders

Devin Wade

Co-Founder

Gregor Watson

Co-Founder

Rich Ford

Co-Founder & Strategic Advisor

Investors

Work & culture

Entrepreneurial, customer-obsessed, and performance-oriented. Public materials emphasize measurable outcomes, teamwork, thinking like investors, work-life balance, and a direct 'B.A.D.A.S.S.' / 'no jerks' culture.

Work style

Hybrid

Compensation

Public postings emphasize competitive pay and equity for domestic W-2 employees; specific salary bands are not consistently public.

Benefits

competitive pay

equity incentives for domestic W-2 employees

401(k) with traditional and Roth options

Roofstock Recharge reimbursement for stays at Roofstock/Vacasa rentals

parental leave

flexible / accrued time off

20 hours of paid volunteer time per year

Product & market

Pricing

Marketplace transaction fees: buyers typically pay 0.5% of purchase price (or a $500 minimum) and sellers typically pay 3% (or a $2,500 minimum); property management and asset-management fees apply on managed assets and software products.

Differentiators

—Vetted SFR listings with inspection/title/lease data
—Remote investing and portfolio operations in one platform
—Combines acquisition, property management, asset management, and dispositions
—Rental Genome data layer with 1B+ data points
—Integrated property-management capability via Mynd merger
—Supports both retail and institutional investors

Technology

GitHub

GitHub Actions

GraphQL

Terraform

Docker

Datadog

Okta

Figma

Fivetran

Procore

Java

Elasticsearch

React

Kubernetes

gRPC

Bitbucket

Snowflake

Workday

Google Workspace

Ruby on Rails

Customers

individual real estate investors

retail investors

institutional investors

single-family rental portfolio owners

build-to-rent operators

landlords / property owners

Competitors

Opendoor

Offerpad

EasyKnock

Arrived Homes

Lofty

Reonomy

Scale & contact

Estimated revenue

$100M-$150M

Estimated monthly visits

127.1K

Traffic estimate as of Jul 2026

support@roofstock.com 800-466-4116

Signals & risks

Layoff

Oct 2022

Roofstock said it would lay off about 20% of its workforce amid a cooling housing market.

Source

Layoff

Mar 2023

TechCrunch reported Roofstock cut about 27% of staff in a second round of layoffs, five months after the 2022 reduction.

Source

Other

May 2024

Roofstock and Mynd merged to combine investment and property-management capabilities into one platform.

Source

Acquisition

Aug 2022

Roofstock acquired tenant screening company RentPrep.

Source

Other

May 2025

Roofstock launched a short-term rental management division through an investment in Casago.

Source

Latest news

Stessa, a Roofstock Company, Launches Best Rate Guaranteed DSCR Loan Quotes Through New Partnership with LendingOne

Business Wire · Jan 2026

Stessa added DSCR loan quotes via LendingOne, extending Roofstock’s investing workflow into financing and reinforcing the platform’s all-in-one rental investing pitch.

Proptech Innovator Roofstock Launches Short-Term Rental Management Division With Investment in Casago

Business Wire · May 2025

Roofstock took an ownership stake in Casago and launched into short-term rental management, broadening the platform beyond long-term SFR into vacation-rental operations.

Roofstock and Mynd Merge to Power the Next Chapter of Growth in Single-Family Rental Investing

GlobeNewswire · May 2024

Roofstock and Mynd merged, with Mynd’s property-management operations continuing under the Mynd brand and Doug Brien becoming President of Roofstock.

Roofstock, valued at $1.9B last year, cuts 27% of staff in second round of layoffs

TechCrunch · Mar 2023

TechCrunch reported Roofstock cut about 27% of its staff in March 2023, following a prior 20% layoff in late 2022.

Roofstock raises $240M at $1.9B valuation to expand access to real estate investing

PR Newswire · Mar 2022

Roofstock closed a $240M Series E led by SoftBank Vision Fund 2 at a $1.94B valuation, with participation from a broad group of VC and corporate investors.

About us Careers Contact GitHub Homepage Investor Services / Portfolio Transactions LinkedIn company Medium / blog News & press Technology

SourcesOfficial About Roofstock Roofstock Careers Roofstock Technology Roofstock News & Press Releases Roofstock Contact Roofstock Broker Licenses Roofstock homepage Roofstock LinkedIn company page Roofstock GitHub organization Roofstock Medium profile PR Newswire: Roofstock raises $240M at $1.9B valuation Business Wire: Roofstock launches dedicated marketplace Reuters: Roofstock announces $20 million in series B financing TechCrunch: Roofstock closes on $35 million in new funding FinSMEs: Roofstock raises $7M, brings Series C round to $42M Business Wire: Roofstock closes $50 million Series D funding round JLL press release: strategic investment in Roofstock TechCrunch: Roofstock cuts 27% of staff SFGATE: Roofstock lays off 20%

Jobs and careers at Roofstock

13 jobs at Roofstock

Accounting Manager

On-site

Corporate Accounting

Oakland, California, United States

1d ago

On-site

Full-time