Express Computer · Nov 2021
GimBooks launched a credit-on card powered by RedCarpet's technology, highlighting RedCarpet's B2B / SME credit distribution partnership strategy.
Credit cards for Indians that banks cannot see
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
RedCarpetUp (RedCarpet Tech Pvt Ltd) is an Indian fintech / financial-services company focused on issuing credit cards and credit lines to "new-to-credit" customers, with a full-stack underwriting, issuance, capital-management, and collections offering positioned as the "Capital One of India."
Primary product
Credit cards and credit lines for new-to-credit customers in India
Founded
2016
Headquarters
Gurugram/Gurgaon, Haryana, India
Team size
11-50 employees
Industry
Financial Services
Sub-industry
Alternative lending / consumer credit / credit cards
Offices
Gurugram, Haryana, India (HQ)
New Delhi, Delhi, India
Delhi, India
United States
Business model
B2C fintech lending
Card issuing
Point-of-sale financing
Consumer credit underwriting
Funding
Stage
Series A
Total raised
$6.7M
Latest round
Series A · Mar 2019
Latest amount
$3.9M
Mar 2019 · Lightspeed India Partners
Dec 2016
May 2016 · Google Launchpad Accelerator
Aug 2015 · Y Combinator
Jan 2015 · Y Combinator
People & investors
Founders
Co-founder
Work & culture
Public materials emphasize financial inclusion, a Make-in-India orientation, and building deep-tech credit infrastructure for underserved borrowers. A public job post described the company as remote-first.
Product & market
Pricing
Not publicly disclosed in detail; monetization appears to come from credit issuance, financing, and associated card/lending fees.
Differentiators
- —Targets borrowers that traditional banks struggle to underwrite
- —Full-stack SDK for issuance, underwriting, capital, and collections
- —Uses alternative data / AI-led risk evaluation
- —Built for both online and offline installment financing
- —Positioned as one of India's largest issuers of credit lines to new-to-credit users
Technology
Google Cloud
Salesforce
Python
AMP
Java
Kotlin
Go
AWS
Kubernetes
React
Kafka
Customers
New-to-credit consumers in India
Individuals without traditional credit histories
Students and young professionals
Small-business / SME users via partner products
Competitors
Snapmint
SBI Card
Simpl
traditional banks
NBFCs and alternative-lending fintechs
Scale & contact
Estimated revenue
Conflicting public estimates: less than ₹10 Cr as of Mar 31, 2025 on Tracxn, roughly $5.2M on a directory scrape, and around $15M on GetLatka.
Estimated monthly visits
38.9K
Traffic estimate as of Jul 2026
Latest news
TechCircle · Mar 2019
Reported RedCarpet's $3.89M round led by Lightspeed India Partners, with Y Combinator and Moonstone Investments also participating.
The Economic Times · Mar 2017
Early funding round covering RedCarpet's student microlending model, use of funds for risk-evaluation tech and market expansion, and mention of founders Kartik Venkataraman, Sandeep Srinivasa, and Abhay Tamaria.
MyBigPlunge · May 2016
Lists RedCarpet among the startups selected for Google Launchpad, consistent with the company’s later funding history showing Google Launchpad Accelerator support.
Jobs and careers at RedCarpetUp
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