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Prometheus

Prometheus logo

Prometheus

We use solar and wind power to make zero net carbon electrofuels

prometheusfuels.com
HQ: Santa Cruz, CA, USA
11-50
Industrials

Company research

Public company, workplace, funding, and market signals

Updated Jul 29, 2026

Overview

Prometheus Fuels is a Santa Cruz deep-tech energy company founded in 2019 by Rob McGinnis that uses direct air capture and electrochemistry to turn air and renewable electricity into carbon-neutral liquid fuels, while also developing ultra-long-duration energy storage products.

Primary product

Carbon-neutral liquid fuels (e-diesel, e-jet fuel, methanol, and e-kerosene) made from air and electricity

Founded

2019

Headquarters

Santa Cruz, California, United States

Team size

11-50 employees

Industry

Renewables & Environment

Sub-industry

Carbon-neutral e-fuels and direct air capture

Offices

Santa Cruz, California, United States (HQ)
601 Swift St, Santa Cruz, CA 95060, United States

Business model

Direct sale of synthetic fuels
Long-term offtake agreements
ULDES project / operating-expense energy-storage deployments

Funding

Stage

Series C (raising)

Latest round

Series B · Sep 2021

Series B

Sep 2021 · Maersk Growth

Series A

Jun 2020 · BMW i Ventures

$12.5M

Seed Round

Mar 2019 · Y Combinator

$125K

People & investors

Leadership

Rob McGinnis

Founder, CEO

Amanda R. Martinez

Chief Creative Officer (CCO)

Gregory Marus

Director of Engineering

Rudy Escalante

Director of Safety and Security

Andrii Parkhomenko

Chief Technology Officer

Investors

BMW i Ventures
Garrett Camp
Jaan Tallinn
John Collison
Maersk Growth
Metaplanet
Patrick Collison
Paul Graham
Tom Preston-Werner
Y Combinator

Work & culture

Mission-driven, engineering-heavy, and deep-tech focused, with a strong emphasis on proprietary hardware, third-party validation, and teams drawn from Tesla, SpaceX heritage programs, NREL, and Oak Ridge National Laboratory.

Product & market

Pricing

Publicly positioned as cost-competitive with fossil fuels; specific contract pricing is not publicly disclosed.

Differentiators

  • —No-desorb DAC avoids the energy-intensive CO2 desorption step
  • —100% electrochemical pathway produces fuels without hydrogen
  • —Operates at room temperature and atmospheric pressure
  • —Works with intermittent off-grid solar and does not require grid power
  • —Modular, stack-based deployment model
  • —Produces fuels that the company says are competitive with commodity fossil fuels without subsidies

Technology

Direct air capture (no-desorb carbonate capture)
Electrochemical carbonate-to-hydrocarbon conversion
Faraday Reactor hydrocarbon electrolyzer
Off-grid solar power
Modular stack-based systems
Ultra Long Duration Energy Storage (ULDES)
Synthetic paraffinic kerosene / e-kerosene pathway
Methanol, diesel, and jet fuel synthesis

Customers

American Airlines
Aviation operators
Shipping operators
Data centers
Defense / remote power customers

Competitors

Twelve
Air Company
Aircela
Oxylus Energy
Breathe

Scale & contact

Estimated revenue

$1M-$10M

info@prometheusfuels.com

Latest news

2 start-ups expand plans to make fuel from carbon dioxide

C&EN · Mar 2026

Explained Prometheus's new kerosene pathway, compared costs against petroleum, and noted the company was raising a Series C round with a $150 million target.

Prometheus Announces Breakthrough e-Kerosene Pathway to Make Cost-Competitive SAF and Diesel from Electricity and Air

Business Wire · Jan 2026

Announced a world-first 100% electrochemical e-kerosene pathway from atmospheric CO2 and renewable electricity, claiming more than 80% lower e-fuel production costs and no hydrogen requirement.

Prometheus Slashes Cost of Carbon Capture by More Than 80%, Unlocking Affordable E-Fuels as a New Source of 24/7 Carbon Neutral Power

Business Wire · Sep 2025

Announced a claimed breakthrough in DAC economics, saying it reduced direct air capture cost by more than 80% to under $50 per ton.

Prometheus Fuels Hits Major Commercial Milestone

Business Wire · Jul 2025

Reported commercial readiness for Titan Forge Alpha, a full-scale 50-cell Faraday Reactor validating the core technology at TRL 9 and claiming over 11 million tons of e-fuel pre-sold.

This $1.5 billion startup promised to deliver clean fuels as cheap as gas. Experts are deeply skeptical.

MIT Technology Review · Apr 2022

Profiled Prometheus's technology claims, commercial plans, and investor backing while also highlighting expert skepticism about its cost and scale assumptions.

AboutBusiness Wire Jan 2026Business Wire Jul 2025HomepageLinkedInTechnologyULDESXY Combinator profileYouTube
SourcesOfficial homepageAbout pageTechnology pageULDES pageLinkedIn company pageY Combinator profileBMW i Ventures announcementMaersk investment announcementMIT Technology Review profileTracxn company profile

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