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Plai

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Plai

Create, launch, and optimize Facebook ads and ads on 10+ platforms

plai.io
HQ: Los Angeles, CA, USA; Remote
11-50
B2B

Company research

Public company, workplace, funding, and market signals

Overview

Plai is an AI-powered ad platform that helps businesses and agencies create, launch, and optimize campaigns across major ad channels from a single workspace. It is especially positioned for multi-brand, white-label agency workflows and automated creative/optimization.

Primary product

AI-powered ad creation, launch, optimization, and white-label campaign management platform

Founded

2020

Headquarters

San Francisco, California, United States

Team size

15

Industry

Technology, Information and Internet

Sub-industry

AI advertising and marketing automation software

Business model

subscription SaaS
white-label SaaS
usage-based ad-spend fee
enterprise / done-for-you services

Funding

Stage

Seed

Total raised

$2.1M

Latest round

Seed · Nov 2024

People & investors

Leadership

Logan Welbaum

Founder & CEO

Hiroyuki Gohara

Chief Technology Officer

Felipe Laciar Oudshoorn

Head of Customer Success & Product

Investors

Crush Ventures
Gaingels
Hawke Ventures
TenOneTen Ventures
Y Combinator

Work & culture

Public-facing materials emphasize a product- and customer-centric culture: 'marketers building for marketers,' weekly feature shipping, direct customer feedback loops, and values such as always learning, creating real value, being helpful, going the extra mile, bringing good energy, and making it fun.

Product & market

Pricing

Free trial plus tiered subscriptions (Brand, Agency, Pro, white-label and enterprise plans) with additional managed-ad-spend fees on higher spend tiers; agency plans also support percentage-of-spend billing and subscriptions.

Differentiators

  • —Cross-platform ad creation and optimization from one workspace
  • —AI-generated creative, copy, and campaign suggestions
  • —White-label agency workspaces and client billing
  • —Supports many major channels including Meta, Google, TikTok, LinkedIn, YouTube, and Spotify
  • —Built for non-technical users and agencies
  • —Integrated social posting and landing-page tooling

Technology

React
microservices
Stripe
GoHighLevel
Meta Ads
Google Ads
TikTok Ads
LinkedIn Ads
YouTube Ads
Slack
Jira
Figma

Customers

agencies
local businesses
ecommerce brands
franchise brands
real estate agents
freelancers
top agencies
Green Day
Weezer
Kyros AI
MCO Realty
eMarketing Analyst

Competitors

UpHex
HighLevel Ads Manager
Choozle
Otis AI
Zocket
AdRoll
Marin Software

Scale & contact

Estimated revenue

$1.2M-$5.9M

Estimated monthly visits

41.3K

Traffic estimate as of Jul 2026

plai@plai.app

Latest news

Plai dark mode is here

LinkedIn (Plai official) · Jul 2026

Official product update announcing dark mode, part of Plai’s ongoing weekly release cadence.

Run ChatGPT Ads with Plai

LinkedIn (Plai official) · Jul 2026

Official update announcing ChatGPT Ads support inside Plai and positioning it as an additional channel alongside Meta, Google, and TikTok.

Your ad creation workflow just got a major upgrade

LinkedIn (Plai official) · Jun 2026

Official update covering Ad Clone, Ads Library, automatic creative formats, and UI improvements.

We just shipped the biggest Plai update yet

LinkedIn (Plai official) · Feb 2026

Official product walkthrough announcing a major redesign of Plai’s advertising and analytics experience.

How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum]

Search Engine Journal · Apr 2024

Interview with Logan Welbaum discussing Plai’s AI ad workflow, text-to-ad approach, and customer outcomes such as lower ad costs and higher CTR.

AboutAgency solutionsBlogContactHelp CenterHomepageLinkedIn company pagePricingReviews and case studiesY Combinator profile
SourcesOfficial websiteAbout PlaiPricingContactBlogHelp CenterAgency pageReviews / case studiesLinkedIn company pageY Combinator company pageSearch Engine Journal interviewProduct Hunt page

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