Pier Finance · May 2025
Pier and Aprio announced an in-person San Francisco meetup focused on fintech, lending, crypto, and compliance.
Stripe for Credit - Trusted Credit Compliance Partner
Company research
Public company, workplace, funding, and market signals
Overview
Pier is a San Francisco-based SaaS/fintech infrastructure company building an API-driven “Stripe for credit” platform that lets businesses launch and automate credit products with built-in compliance guardrails. It targets use cases like BNPL, credit builder, merchant advance, personal loans, and other regulated credit programs.
Primary product
API-driven credit infrastructure for launching and automating credit products with compliance guardrails
Founded
2023
Headquarters
San Francisco, California, United States
Team size
1-10
Industry
Software Development
Sub-industry
Fintech / credit infrastructure
Offices
San Francisco, California, United States
Business model
SaaS
API platform
usage-based pricing
monthly minimum + usage fee
Funding
Stage
Seed
Total raised
$3M
Latest round
Seed · Jan 2024
Latest amount
$2.4M
People & investors
Leadership
CEO & Cofounder
Co-Founder & CTO
Chief Technology Officer
Work & culture
Publicly stated values emphasize customer obsession, velocity, and empathy; the company says everyone is customer service and support.
Visa sponsorship
Limited
Compensation
A public YC job posting for a Founding Engineer (Full Stack) listed $180K-$230K base salary, 0.50%-2.00% equity, and 'US citizen/visa only' eligibility.
Product & market
Pricing
Monthly SaaS fee with a monthly minimum plus usage-based fees tied to loan volume, use case, and inquiries.
Differentiators
- —API-first and developer-centric
- —built-in compliance guardrails
- —end-to-end credit lifecycle coverage
- —low-code and full-code integration options
- —white-label building blocks
- —fast time-to-market
- —not a lender; partners handle lending/compliance
- —supports multiple credit use cases
Technology
REST API
OpenAPI specification
JWT bearer authentication
sandbox/production API environments
TypeScript Axios SDK generation
Customers
Marley
companies launching credit products
ecommerce businesses
financial services companies
marketplaces
lenders
Competitors
Setpoint
Peach Finance
AutoFi
LoanPro
GreenSky
Linedata
Sparkfund
Scale & contact
Estimated revenue
Public estimates vary from under $5M to about $12M ARR; no audited public revenue figure found.
Estimated monthly visits
698
Traffic estimate as of Jun 2026
Latest news
Fintech Global · Jan 2024
Fintech Global covered Pier’s seed funding and reiterated the investor mix and ‘Stripe for credit’ positioning.
TechCrunch · Jan 2024
TechCrunch reported Pier’s $2.4M seed round, described the company as ‘Stripe for credit,’ and said the product helps companies automate origination, underwriting, compliance, and servicing.
PYMNTS · Jan 2024
PYMNTS covered the same $2.4M round and highlighted Pier’s SaaS model and use cases like BNPL, credit builder, salary advance, and commercial working capital.
Hacker News · Oct 2023
Pier’s launch post on Hacker News introduced the company, its API for launching credit products, and its end-to-end credit lifecycle approach.
Jobs and careers at Pier
0 jobs at Pier
No open positions
Check back later for new openings