PayCrunch blog · Jan 2023
Company blog post about a community event with founder Aman Bhayana; it reinforces the brand’s student/community focus and teases upcoming 2023 plans.
Credit Card for college students based on UPI.
Company research
Public company, workplace, funding, and market signals
Overview
PayCrunch is a Bengaluru-based fintech startup building a UPI-powered credit line for college students and Gen Z. It combines pay-later QR payments, expense management, and alternative credit scoring to serve users without a prior CIBIL score.
Primary product
UPI-based credit line / pay-later app for college students
Founded
2020
Headquarters
Bengaluru, Karnataka, India
Team size
1-10
Industry
Financial Services
Sub-industry
Fintech / UPI-based student credit
Offices
7, Dasta Concerto, Sarjapur, Bengaluru, Karnataka 562125, India
Bengaluru, Karnataka, India
Business model
consumer lending
BNPL / pay-later
payments
alternative credit scoring
Funding
Stage
pre-seed (public sources conflict with older seed labels)
Total raised
$750K
Latest round
Pre Seed Round · Dec 2022
Latest amount
$250K
People & investors
Leadership
Founder & CEO
Founding Member / Product Designer
Software Developer
Graphic Designer
Founders
Meherdeep Thakur
Co-founder | CTO
Work & culture
Playful, Gen Z-branded startup culture with a strong community angle and brand ethos centered on safety, transparency, and 'learn & earn'.
Product & market
Pricing
Not publicly disclosed; pay-later / credit-line model
Differentiators
- —UPI-based credit line that works via QR scan-and-pay-later
- —Built specifically for college students and Gen Z
- —No prior CIBIL score required
- —Alternative credit scoring based on spending patterns and other signals
- —Gamified rewards and expense-management features
Technology
Box
AMP
Adobe
Customers
college students
Gen Z users
teenagers
student communities
Competitors
Tala
axio
Upwards
Paytm
PhonePe
MobiKwik
FreeCharge
Scale & contact
Estimated revenue
≈$1.2M ARR (estimated, 2024)
Latest news
LinkedIn post from Aman Bhayana · Nov 2022
Announces the community round on Tyke and says PayCrunch had raised around $1M at the time, with backing from Y Combinator, NASSCOM, and investors such as Kunal Shah.
NewsBharati · Feb 2022
Covers the founding story with Aman Bhayana and Meherdeep Thakur, the student-credit use case, and early scale claims including team size and user count.
YourStory · Feb 2022
Explains the original product direction, founder story, student focus, alternative credit scoring, 10,000+ users claim, and the reported $500K YC backing.
CIO Tech Outlook · Jan 2022
Describes PayCrunch as a secure UPI-based student credit product and highlights its student-oriented benefits, reminders, rewards, and local-store offer strategy.
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