Offbeast LinkedIn · Jun 2026
Company update naming Vinyl Steakhouse, Spirit Elephant, and Oleum as customer restaurants recognized in PETA’s rankings.
We make plant-based steaks with an authentic texture
Company research
Public company, workplace, funding, and market signals
Overview
Offbeast is a Baltimore-based food-tech company that makes premium plant-based whole-cut meats—especially steak filets—using its proprietary Cross-Fiber Assembly™ platform. It began as Mooji Meats in 2022, later rebranded to Offbeast, and sells through both foodservice and direct-to-consumer channels.
Primary product
Premium plant-based whole-cut steaks (filet mignon, ribeye, and steak bites)
Founded
2022
Headquarters
Baltimore, Maryland, United States
Team size
1-10
Industry
Biotechnology Research
Sub-industry
Plant-based meat / alternative protein
Offices
Baltimore, Maryland, United States
Business model
Direct-to-consumer e-commerce
B2B foodservice / restaurant supply
Wholesale distribution via restaurant platforms
Funding
Stage
Seed
Total raised
$4.1M
Latest round
Seed · Feb 2026
Latest amount
$1M
People & investors
Founders
Co-Founder & CTO
Work & culture
Small, hands-on startup culture centered on customer feedback, rapid iteration, and manufacturing execution; the company’s DTC FAQ explicitly describes the launch as “scrappy.”
Product & market
Pricing
Premium direct-to-consumer pricing plus B2B foodservice pricing; public examples include steak bites priced around $3.19/lb for foodservice and presale bundles online.
Differentiators
- —Authentic whole-cut texture rather than ground-meat substitutes
- —Proprietary Cross-Fiber Assembly™ platform
- —High protein, low cholesterol, non-GMO positioning
- —Lower-capex / scalable manufacturing approach
- —Dual-channel model spanning foodservice and DTC
- —Baltimore manufacturing facility with in-house production
Technology
Cross-Fiber Assembly™ proprietary manufacturing platform
Shopify
Customers
Restaurants and steakhouses
Foodservice providers
Direct-to-consumer home consumers
Food is Medicine Coalition / medically tailored meal providers
Vinyl Steakhouse
Spirit Elephant
Oleum
Competitors
Impossible Foods
The Better Meat Co
Meati
Chunk Foods
The Herbivorous Butcher
Scale & contact
Estimated revenue
Around $1M-$1.2M estimated annual revenue (third-party estimates); LinkedIn company data shows $1M annual revenue.
Estimated monthly visits
3K
Traffic estimate as of Sep 2024
Latest news
PETA · Jun 2026
PETA’s vegan steak awards highlighted restaurants serving Offbeast products among the winners.
Global Brain · Feb 2026
Official investor announcement confirming Global Brain’s investment in Mooji Meats / Offbeast.
FoodNavigator USA · Jan 2026
Profiles Offbeast’s $1M Global Brain-backed expansion, its cross-fiber assembly tech, Baltimore factory, 29g protein steak, and foodservice/DTC product strategy.
Baltimore Business Journal · Oct 2025
Reports that Offbeast opened a new Baltimore factory and planned expansion into independent grocery stores.
Jobs and careers at Offbeast
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