Motive

Company research

Public company, workplace, funding, and market signals

Updated Aug 5, 2026

Overview

Motive Technologies, Inc. (formerly KeepTruckin) builds an AI-powered Integrated Operations Platform for the physical economy. It combines connected IoT hardware and software to help organizations manage vehicles, equipment, drivers, safety, compliance, maintenance, workforce operations and fleet-related spend.

Primary product

Motive Integrated Operations Platform, including AI Dashcams, driver safety, fleet management and telematics, equipment monitoring, compliance/ELD, maintenance, workforce management and Motive Card spend management.

Founded

2013

Headquarters

San Francisco, California, United States

Team size

4,000+ (company careers page); third-party estimates vary materially, including approximately 5,000–6,300 in 2026.

Work style

Flexible

Industry

Software development / enterprise technology

Sub-industry

AI-powered fleet management, video telematics, IoT and transportation technology

Offices

San Francisco, California

Nashville, Tennessee

Buffalo, New York

Vancouver, Canada

Taipei, Taiwan

Islamabad, Pakistan

Lahore, Pakistan

Bengaluru, India

Mexico City, Mexico

London, United Kingdom

Business model

B2B SaaS subscriptions

Connected hardware and telematics

Usage-/vehicle-based fleet-management software

Fleet spend/payment products

Enterprise software and services

Funding

Stage

Late-stage private / Series F; reported 2025 Series F extension

Total raised

$717M

Latest round

Series F extension · Jul 2025

Latest amount

$150M

Series F extension

Jul 2025 · Kleiner Perkins

$150M

Series F

May 2022 · Insight Partners and Kleiner Perkins

$150M

Series E

Jan 2021 · G2 Venture Partners

$200M

Series D

Jan 2019 · CapitalG

$149M

Series C

Jan 2018 · IVP

$50M

Series B

Jan 2017 · Scale Venture Partners

$18M

Series A

Jan 2015 · Index Ventures

$8M

Seed

Jan 2013

$2.3M

People & investors

Leadership

Shoaib Makani

Co-founder and Chief Executive Officer

Amish Babu

Chief Technology Officer

Hemant Banavar

Chief Product Officer

Chirag Shah

Chief Financial Officer

Patrick Richards

Chief Information Officer

Jiphun Satapathy

Chief Information Security Officer

Shulamite White

Chief Legal Officer and Head of People

Thomas Hansen

President, Go-to-Market

Founders

Obaid Khan

Co-founder; former COO

Ryan Johns

Co-founder

Investors

Scale Venture Partners

Work & culture

Remote-first and globally distributed, with an emphasis on collaboration, curiosity, innovation, inclusion, mentorship, transparent career paths and leadership development. Employee resource groups and inclusive-leadership training are described publicly.

Work style

Flexible

Compensation

Motive describes compensation as competitive and equitable, with pay-for-performance, biannual reviews and equity grants. Public job-level salary evidence was not established.

Benefits

Medical, dental and vision insurance

Life and disability insurance

Retirement plans with matching

Work-from-home stipend

Paid vacation, sick leave and local holidays

Paid maternity/parental leave and medical leave support

Mental-health counseling/coaching (up to 12 sessions annually for employees and families, per 2024 report)

Flexible remote, hybrid and office work

Leadership and engineering academies

Equity grants and biannual compensation reviews

Product & market

Pricing

Quote-based subscription pricing; public pricing varies by product, fleet size, hardware and contract and was not found as a standard price list.

Differentiators

—Integrated safety, operations and finance platform
—Purpose-built hardware plus software for the physical economy
—Real-time edge AI in vehicles
—Human validation of safety events to reduce false positives
—Broad coverage across fleet management, equipment, workforce and spend
—Company-reported collision reduction of up to 80% for some customers

Technology

Edge AI / real-time in-cab inference

Computer vision and AI dashcams

GPS tracking and telematics

Electronic logging devices (ELD)

Cloud software and fleet dashboards

Human-in-the-loop data annotation

30+ edge-AI models (company-reported)

Customers

FedEx Freight

Cintas

KONE

Davey Tree

ABM

CRH

Halliburton

Komatsu

NBCUniversal

Maersk

Competitors

Samsara

Verizon Connect

Geotab

Nexar

Radius

Scale & contact

Estimated revenue

Approximately $150M–$200M annualized (third-party estimate); Reuters reported $327.3M revenue for the first nine months of 2025, so estimates are inconsistent and should be treated cautiously.

Signals & risks

Other

Dec 2025

Motive filed confidential/publicly reported U.S. IPO paperwork under proposed ticker MTVE; Reuters reported $327.3 million revenue and a $138.5 million net loss for the nine months ended September 30, 2025.

Source

Other

Dec 2025

CNBC reported that Motive is involved in patent litigation with competitor Samsara.

Source

Latest news

How Motive Builds Trustworthy AI: Edge Processing, Human-in-the-Loop, Better Models

Motive engineering blog · Jan 2026

Explained Motive’s edge-AI, event-validation and human-annotation architecture, including approximately 400 full-time annotators.

Alphabet-backed fleet management software company Motive files for IPO

CNBC · Dec 2025

Covered the proposed IPO, major backers and patent litigation with Samsara.

Fleet management firm Motive Technologies reveals revenue growth in US IPO paperwork

Reuters · Dec 2025

Reported Motive’s IPO filing, nine-month 2025 revenue of $327.3M and net loss of $138.5M.

Motive’s $150M War Chest Signals All-Out Assault on Fleet Tech Dominance

FreightWaves · Aug 2025

Analyzed the funding, platform expansion across safety, operations, equipment and spend, and planned UK launch.

AI Leader Motive Raises $150 Million to Invest in Product, Go-To-Market Expansion

Motive · Jul 2025

Announced a $150M round led by Kleiner Perkins with AllianceBernstein participation, international expansion and AI investment.

Jobs and careers at Motive

151 jobs at Motive

Sales Operations Manager

Remote

GTM Strategy and Sales Operations

United States - Remote; United States

Today

Remote

Full-time