Minded blog · Jun 2026
Compares Minded with UiPath and argues Minded is a lighter browser-and-API automation layer for teams that want fast deployment without enterprise RPA overhead.
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Minded is a Tel Aviv-based AI workflow automation company that lets teams train browser and API agents from recordings or natural-language prompts, then run them across business tools and workflows. It markets itself as an “AI hire” for teams, with usage-based credits, team subscriptions, and SOC 2 Type II / GDPR positioning.
Primary product
An AI agent/workflow automation platform that turns recorded tasks into reusable skills and runs them across browser and API workflows.
Founded
2023
Headquarters
Tel Aviv, Israel
Team size
11-50 employees
Industry
Software Development
Sub-industry
AI agent workflow automation
Business model
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Stage
Seed
Total raised
$125K
Latest round
Seed · Sep 2023
Latest amount
$125K
Sep 2023
Leadership
Co-founder & CEO
Co-founder & CTO
Founding Engineer
Founding Engineer
Founding Engineer
Founding Account Executive
Investors
The company emphasizes outcome-based engineering, cross-functional agent squads, and shipping quickly through tight feedback loops. Its tone suggests a builder culture focused on replacing repetitive work, minimizing babysitting, and letting operators manage agents like teammates.
Benefits
Pricing
Free tier plus paid credit-based subscriptions; 1 credit equals 1¢ of finished work, with Pro and Business tiers and optional /human expert support.
Differentiators
Technology
Customers
Competitors
Estimated revenue
around $1M ARR (company-reported Jan 2025); broader third-party estimates around $1.8M-$12M
Minded blog · Jun 2026
Compares Minded with UiPath and argues Minded is a lighter browser-and-API automation layer for teams that want fast deployment without enterprise RPA overhead.
Minded blog · Jun 2026
Positions Minded as a browser-agent platform that handles browser work, API integrations, scheduling, and orchestration beyond API-only automation.
Minded blog · Dec 2025
Explains Minded’s cross-functional agent-squad operating model and gives examples involving eToro, Amex, and Just Eat.
LinkedIn · Jul 2025
Company post announcing a partnership with Just Eat Takeaway.com and framing it as customer-service automation at scale.
LinkedIn · Jan 2025
Ohad Navon says Minded reached $1M ARR, closed a multi-year seven-figure deal, and grew the founding team to five.