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MagicBus

MagicBus logo

MagicBus

We make vanpool simple.

magicbus.io
HQ: Los Angeles, CA, USA
11-50
Consumer

Company research

Public company, workplace, funding, and market signals

Overview

MagicBus is a Los Angeles-based B2B SaaS company that helps transit agencies, employers, and other organizations manage vanpools with seat booking, route crowdsourcing, dynamic scheduling, and reporting. Public sources show a small team and mission-driven culture; some third-party databases conflict on historical founding/funding details, so unsupported items are left null.

Primary product

Dynamic vanpool management SaaS platform (MagicRide rider app, route crowdsourcing, and reporting dashboard)

Founded

2016

Headquarters

Los Angeles, California, United States

Team size

1-10

Work style

Flexible

Industry

Software Development

Sub-industry

Vanpool and commuter transportation software

Offices

Los Angeles, California, United States

Business model

B2B SaaS
software platform

Funding

Stage

Series A

Latest round

Series A · Nov 2019

People & investors

Leadership

Chris UpJohn

CEO

Jason Kraft

CTO

Mark Joseph

Partnerships Advisor

Founders

Ray Wu

Investors

Detroit Venture Partners
Eric Ries
Floodgate Capital
Gregory Kidd
Jeremy Yap
Ludlow Ventures
Rich Rusenblum
Shinyoung Park
Y Combinator

Work & culture

Public careers content emphasizes Customers First, Find & Solve Problems, Mission Driven, Lean & Scrappy, Accountability and Flexibility, Learn & Be Curious, and Develop Each Other. The company says it works across time zones and is flexible on when/how people work as long as they collaborate and get things done.

Work style

Flexible

Compensation

No public compensation bands or salary figures were found on the official website.

Product & market

Pricing

Sales-led demo / quote-based SaaS; no public pricing page found.

Differentiators

  • —Dynamic vanpool scheduling based on rider availability
  • —Route crowdsourcing to start and expand pools
  • —Real-time seat booking for open vanpool seats
  • —Reporting dashboard for program evaluation and subsidy reporting
  • —HR systems, SSO, and telematics integrations
  • —Mobile-friendly web app for riders, drivers, coordinators, and administrators

Technology

WordPress
PHP
Bootstrap
Yoast SEO
Cloudflare
Google Tag Manager
Google Fonts API
Font Awesome
Google Analytics
Facebook Pixel
enquire.js
HSTS
web application
real-time scheduling
route crowdsourcing
reporting dashboard
SSO integration
HR systems integration
vehicle telematics integration

Customers

transit agencies
employers
organizations
universities
UCLA
healthcare employers
production employers
agriculture employers
commuter/vanpool program operators

Competitors

RideAmigos
TripSpark NovusDR
RideCo
BusRight
RideTandem
Boxcar
Squire Service
Flockbus
SLED
ShuttleHome

Scale & contact

Estimated revenue

$1M-$10M

Estimated monthly visits

5.4K

hello@magicbus.io+1 (415) 420-2329

Latest news

MagicBus at SWTA 2023

MagicBus · Dec 2022

MagicBus announced its participation in the SWTA 2023 conference and webinar series, highlighting its dynamic vanpool and shuttle management platform, booth presence, route crowdsourcing, scheduling, and fleet analytics.

Case Study – UCLA Improves Vanpool Program with MagicBus

MagicBus · May 2022

The UCLA case study says MagicBus increased seat utilization by 28%, added 36 new routes, and generated more than $2,000 per vehicle per year in additional revenue.

MagicBus: Our Life Story

MagicBus · Nov 2021

Founders Chris UpJohn and Jason Kraft describe the company’s origin, its pivot from operating vans itself to a peer-to-peer SaaS model, and investment from Y Combinator and Eric Ries.

Great UX leads to higher ridership

MagicBus · May 2021

MagicBus says its booking app has facilitated rides for more than 10,000 riders and that the average rider stays 14 months, supporting its UX-led product claim.

Magic Bus Aims To Magically Ease Silicon Valley Commuter Woes With City-To-City Transportation

TechCrunch · Jan 2016

Early coverage described MagicBus as a Y Combinator-backed startup building scheduled, WiFi-enabled Bay Area shuttle transportation.

CareersContact UsHomeHuman ResourcesLinkedIn companyResourcesSWTA 2023TeamUCLA case studyY Combinator profile
SourcesOfficial websiteTeamCareersContact UsResourcesMagicBus: Our Life StoryHuman ResourcesUCLA case studySWTA 2023Y Combinator profileLinkedIn company pageChris UpJohn LinkedInJason Kraft LinkedInMark Joseph LinkedInTechCrunch launch articleTechCrunch YC Demo DayGaebler funding recordHypeStat traffic estimateGetLatka revenue estimateLeadIQ company overview

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