Wharton Magazine · Oct 2017
Profiled Lawdingo's shift from consumer lawyer matching to virtual, project-based paralegal services for law firms and corporate legal departments.
Lawdingo provides virtual paralegal services to law firms.
Company research
Public company, workplace, funding, and market signals
Overview
Lawdingo is a New York-based legal-tech company that connects law firms and consumers with lawyers, then evolved into a platform for virtual paralegal and contract-attorney services, work assignment, invoicing, and document management.
Primary product
On-demand virtual paralegal and contract-attorney platform for law firms
Founded
2012
Headquarters
New York, New York, United States
Team size
1-10
Work style
Remote
Industry
Technology, Information and Internet
Sub-industry
LegalTech
Offices
109 East 2nd Street, Suite 1D, New York, NY 10009, United States
Business model
subscription
marketplace
professional services
Funding
Stage
Seed
Total raised
$935K
Latest round
Seed · Sep 2014
People & investors
Leadership
Founder & CEO
Co-founder / technologist
Head of Business Operations
Vice President, Mass Tort Case Acquisition & Strategy
Work & culture
Work style
Remote
Product & market
Pricing
Originally subscription-based for legal professionals; later described as charging attorneys a membership fee while keeping the client-facing service free.
Differentiators
- —virtual paralegal and contract-attorney network
- —online platform for assigning work, sharing documents, depositing funds, and tracking hours
- —free candidate screening to match the right legal professional
- —remote/distributed delivery across the U.S. and India
- —instant phone/video consultations and on-demand access
- —low-cost alternative to in-house full-time staff
Technology
Facebook
GitHub
Skype
Customers
law firms
corporate legal departments
consumers via partner law firms
solo and small practices
Competitors
LegalZoom
UpCounsel
Avvo
Rocket Lawyer
Axiom Global
UnitedLex
LawDepot
Scale & contact
Estimated revenue
USD 1M-10M estimated (public estimates conflict: LinkedIn ~USD 2.1M annual revenue; GetLatka ~USD 5M ARR)
Estimated monthly visits
514
Latest news
Above the Law · Aug 2015
Interviewed CEO Nikhil Nirmel about the company’s new product directions and internal expansion plans.
TechCrunch · Aug 2015
Described Lawdingo's product expansion into accountants, doctors, and therapists and its evolving case-manager-led operating model.
TechCrunch · Oct 2013
Covered Lawdingo's $690K funding round and said total funding had reached $850K at the time, with backers including Nathaniel Stevens, Kartik Hosanagar, Gene Alston, Altair Capital, Atsany Capital, and Andrew Moroz.
TechCrunch · Nov 2012
Early launch coverage described the product, its lawyer-browsing and consultation flow, and about $100K in initial seed funding.
Jobs and careers at Lawdingo
0 jobs at Lawdingo
No open positions
Check back later for new openings