MEA Food News · Jan 2026
Covers the launch of Umami Burger, a more whole-food-forward, high-protein plant-based patty with quinoa, flax, miso, fermented barley, and seitan.
Juicy marbles makes thick juicy and marbled plant based steaks.
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
Plant-based whole-cut meat brand and food-tech company making marbled steaks, ribs, loins, and newer 'Juicy Marbles & Friends' products for direct-to-consumer and retail channels; brand operations are split between Formidable Foods, Inc. (US) and BEVO d.o.o. (Slovenia).
Primary product
Plant-based whole-cut meats (steaks, ribs, loins)
Founded
2019
Headquarters
Dover, Delaware, United States
Team size
20-30
Industry
Food Production
Sub-industry
Plant-based meat / alternative protein
Offices
Dover, Delaware, United States
Domžale, Slovenia
Kamnik, Slovenia
Ljubljana, Slovenia
Business model
direct-to-consumer e-commerce
retail grocery / CPG
wholesale / distribution
Funding
People & investors
Leadership
Co-Founder & CEO
Co-Founder & co-CEO
Co-Founder & Head of R&D
Group CFO
Head of Operations / Head of People
Head of Marketing
Head of Sales
VP of Revenue
Founders
Co-Founder & Chief Brand Officer
Work & culture
Playful, irreverent, creator-style culture centered on food, science, and art, with a strong emphasis on quality, safety, hands-on experimentation, ownership, and knowledge sharing.
Compensation
No public salary bands found. One job ad says 'Salary: let's talk ;)' and describes compensation in a conversational way rather than publishing a range.
Benefits
Mentoring at the beginning
Autonomy once you feel confident
Free fruit
Coffee
Cool events
Morning working hours with some flexibility
Product & market
Pricing
Premium D2C e-commerce and retail pricing per pack/product, with frozen-shipping thresholds and occasional bundles/sales.
Differentiators
- —Proprietary protein texturing technology
- —Whole-cut marbled products that mimic raw meat behavior in recipes
- —Unseasoned products meant to be cooked like regular meat
- —Premium nutrition positioning (protein, iron, B12, fiber)
- —Brand-led direct-to-consumer plus retail distribution
- —Collaborative 'Juicy Marbles & Friends' product line
Technology
Shopify
Shopify Plus
Klaviyo
Google Analytics
Google Tag Manager
iubenda
Customers
Tesco
Sainsbury's
Waitrose
Whole Foods
Billa
Migros
Lidl
Competitors
Impossible Foods
Beyond Meat
Prime Roots
Butterball
Groupe Bigard
Podravka
Scale & contact
Estimated revenue
Public estimates range from about $5.7M ARR (GetLatka, updated 2025-04-10) to about $15.6M/year (Growjo).
Estimated monthly visits
56.1K
Traffic estimate as of Jul 2026
Latest news
CVCA · Dec 2025
Reports the Kinda Salmon launch and frames it as an expansion of the Juicy Marbles & Friends seafood collaboration model.
AgFunderNews · Jun 2025
Juicy Marbles teamed up with Revo Foods on Kinda Cod and its 'Juicy Marbles & Friends' collaboration platform; the piece says the company was in nearly 4,000 stores across several European markets and was targeting profitability that year.
FoodNavigator-USA · Nov 2024
Discusses the company’s break-even outlook, capital discipline, and plan to begin Series A fundraising the following year.
AgFunderNews · Sep 2024
Says Juicy Marbles was preparing a US retail push and aiming to become profitable by the end of 2024.
Jobs and careers at Juicy Marbles
0 jobs at Juicy Marbles
No open positions
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