Electrek · Jul 2026
Electrek’s hands-on review highlighted the Olto’s modularity, range, speed, and urban-transport positioning, and noted the company’s continued product momentum.
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
Infinite Machine is a New York City-based automotive startup building premium personal electric vehicles / “non-cars” for urban mobility, led by co-founders Joseph and Eddie Cohen. Its first flagship product is the P1, and its newer line includes the Olto. [Official site][LinkedIn][TechCrunch]
Primary product
P1 personal electric vehicle (launch scooter)
Founded
2024
Headquarters
Long Island City, New York, United States
Team size
10-20
Industry
Automotive
Sub-industry
Personal electric vehicles / micromobility
Offices
5-37 46th Ave, Long Island City, NY 11101
788 Valencia St, San Francisco, CA 94110
Business model
Direct-to-consumer vehicle sales
Pre-orders and launch editions
Accessories and add-ons
Service and support
Funding
Stage
Seed
Total raised
$9.3M
Latest round
Seed · Oct 2024
Latest amount
$9.3M
Oct 2024 · Andreessen Horowitz
People & investors
Leadership
Co-Founder & CEO
Co-Founder & President
Chief Operating Officer
Chief Technology Officer
Michael Fulton
Head of International
Shane Hantman
GTM Lead
Charlie Dixon
Creative Director
Obie Odom
Head of Growth
Sales Director
Head of Supply Chain
Work & culture
Mission-driven and design-led; the company emphasizes creative, curious, committed “kindred spirits,” hands-on building, and a post-car future for urban transportation.
Product & market
Pricing
Premium direct-sale pricing with online configuration and accessories; P1 starts at $7,995 and Olto starts at $3,495.
Differentiators
- —Premium industrial design and branded aesthetics
- —Battery-swappable / removable battery design
- —Modular accessories and cargo options
- —Companion app and NFC unlock
- —Anti-theft locking, alarm, and tracking features
- —Showroom, factory, service center, warehouse, and design studio under one roof
Technology
Python
C
C++
Rust
Go
Android
iOS
mobile app
embedded firmware
LTE
NFC
automotive-grade onboard computer
removable battery
dual cameras
Customers
Urban commuters
City riders
People seeking car-replacement transportation
Early adopters of premium micromobility vehicles
Competitors
Gogoro
NIU
Damon
Rad Power Bikes
VanMoof
Cake
Scale & contact
Estimated revenue
$1M-$2M
Estimated monthly visits
86.2K
Traffic estimate as of Jul 2026
Latest news
WIRED · Apr 2026
WIRED reviewed the Olto as a premium, design-forward urban vehicle, discussing app-based controls, battery/charging, pricing, and the vehicle’s car-replacement positioning.
The Verge · Apr 2026
The Verge described the Olto as a fast, heavy, car-replacement-style vehicle with multiple legal ride modes and a strong app and anti-theft feature set.
TechCrunch · Jun 2025
TechCrunch covered the Olto reveal, noting the seated scooter would cost $3,495, target bike-lane-friendly urban use, and extend Infinite Machine’s product line beyond the P1.
TechCrunch · Oct 2024
TechCrunch reported Infinite Machine’s seed financing and investor roster, including a16z American Dynamism, Adjacent, Necessary Ventures, and several founder-angels.
Jobs and careers at Infinite Machine
2 jobs at Infinite Machine
Retail Associate
On-site
Sales
New York
5mo ago
On-site
Full-time
Creative Director
On-site
Creative
New York
1y ago
On-site
Full-time