Acquisition
Jan 2024Founder Perry Ha publicly announced that Homeflow had been acquired by Bridgepoint Insurance Group.
SourceSimplifying insurance for large real estate investors
Company research
Public company, workplace, funding, and market signals
Overview
Homeflow is a San Francisco-based digital insurance marketplace for landlords and larger real estate investors. It lets customers compare multiple quotes, purchase coverage online, and manage policies through a self-service workflow with licensed-agent support. Public sources show it was founded in 2022 and later reported an acquisition by Bridgepoint Insurance Group.
Primary product
Digital landlord-insurance marketplace and policy-management platform
Founded
2022
Headquarters
San Francisco, California, United States
Team size
1-10
Work style
Remote
Industry
Insurance
Sub-industry
Landlord insurance / insurtech
Offices
San Francisco, California, United States
Business model
Insurance marketplace
Insurance brokerage
SaaS
Funding
Stage
Seed
Total raised
$1.1M
Latest round
Seed · Sep 2023
Latest amount
$125K
People & investors
Work & culture
Public posts and job descriptions describe a collaborative, ambitious, work-life-balance-friendly team that values remote flexibility, in-person meetups, and straightforward customer support.
Work style
Remote
Compensation
No official compensation policy or salary band was publicly listed on Homeflow's own site; public job-aggregation pages suggested UK roles with salary ranges, but those are third-party estimates rather than company-published compensation data.
Benefits
Fully remote work
Annual company meetups
Licensed-agent support
Product & market
Pricing
Quote-based insurance marketplace / brokerage; no public subscription pricing was found on the company site.
Differentiators
- —Multiple quotes in minutes
- —30+ carriers on the website and 50+ carriers on YC
- —Self-service access to policy documents, claims, and coverage changes
- —Licensed-agent assistance
- —Built for landlords and larger real estate investors
Customers
Landlords
Homeowners
Large real estate investors
Property managers
REITs
Owners of Airbnb, VRBO, and other short-term rental properties
Competitors
Traditional insurance brokers
Obie
Steadily
PolicyFly
Scale & contact
Estimated revenue
under $1M
Estimated monthly visits
750
Signals & risks
Latest news
LinkedIn · May 2026
The company said the team spent the year working remotely and came together for its annual meetup, reinforcing remote-first operations and in-person collaboration.
LinkedIn · Jan 2024
Founder Perry Ha publicly said Homeflow had been acquired by Bridgepoint Insurance Group.
LinkedIn · Feb 2023
Homeflow said it joined Y Combinator's Winter 2023 batch and described itself as the first insurance marketplace built for landlords.
Y Combinator · Feb 2023
YC describes Homeflow as a digital platform for larger real estate investors to buy and manage portfolio insurance, with a nationwide footprint and 50+ carriers.
LinkedIn · Sep 2022
Perry Ha announced the official product launch and said Homeflow would help landlords get multiple quotes in under three minutes.
Jobs and careers at Homeflow
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