EINPresswire · Nov 2025
Reported that HABIT secured its first long-term office at 600 Lairport St in El Segundo; also states Michael Trehan is CEO and the company previously operated month-to-month.
Company research
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Overview
HABIT is a Y Combinator-backed robotics startup that builds conversational robots with a physical presence in the built world, starting with robotic car detailing ('Orange Detail') and neighborhood robotic deployment centers that can greet customers, answer FAQs, and upsell services.
Primary product
Orange Detail — a robotic car detailing service powered by conversational robots and neighborhood deployment centers.
Founded
2025
Headquarters
El Segundo, California, United States
Team size
1-10
Work style
Onsite
Industry
Software Development
Sub-industry
Robotics / Physical AI
Offices
El Segundo, CA, United States (HQ)
600 Lairport St, El Segundo, CA 90245 (first long-term office)
Business model
robotics-as-a-service
B2B service platform
service leasing to operators
Funding
People & investors
Investors
Work & culture
Small, in-person hard-tech startup culture focused on physical AI, safety, privacy, security, and shipping customer-facing robotics in the real world.
Work style
Onsite
Visa sponsorship
No
Compensation
No public salary bands were found. Public job posts emphasize equity/stock incentives plus medical, vision, dental, and flexible PTO; roles are 100% onsite in El Segundo.
Benefits
equity/stock incentive plan
medical coverage
vision coverage
dental coverage
flexible PTO
Product & market
Pricing
Premium service pricing for robotic car detailing, with a B2B/operator lease or service-fee model for deployment centers.
Differentiators
- —First robotic car-detailing product ('Orange Detail')
- —Claims tunnel-wash speed with human-detail quality
- —Neighborhood deployment centers instead of customer-owned robot fleets
- —Can greet customers, answer FAQs, and support staff
- —Focused on safety, privacy, compliance, and security for commercial deployment
- —Private beta deployment across the United States
Technology
Webflow
Python
OpenCV
C
YouTube
LinkedIn
TikTok
Final Cut Pro
multimodal sensor fusion
specialized models
precision effectors
PyTorch
TensorFlow
cloud environments
Customers
car wash operators
car owners seeking premium detailing
small businesses
physical businesses
restaurants
stores
hotels
farms
Competitors
manual human detailers
automatic tunnel car washes
local car-detail shops
other robotics/physical-AI startups
Scale & contact
Estimated revenue
About $440K ARR (2025 estimate from GetLatka)
Latest news
NFT-TIMES · Jun 2025
Japanese-language report that gumi invested in Habit Robotic and described the company’s AI/robotics-based car-detailing automation.
HireTop · Jun 2025
Startup profile describing HABIT's robotic car-detailing product, YC backing, and the broader neighborhood-services robotics vision.
Startup Intros · Jun 2025
Funding write-up indicating HABIT raised a $500K seed round and listing early investors associated with the company profile.
American Bazaar · May 2025
Launch coverage describing HABIT's first robotic car-detailing service, its founders, and the company’s pitch to automate premium detailing with robotics.
Jobs and careers at HABIT
0 jobs at HABIT
No open positions
Check back later for new openings