ETBFSI · Feb 2024
PTI-reported coverage of the same partner-payout milestone and GroMo’s expansion claims across products, partners, and pin codes.
App for independent agents to sell financial products in India
Company research
Public company, workplace, funding, and market signals
Overview
GroMo is an India-based financial services platform that helps partners and enterprises distribute financial products through a commission-based, zero-investment model. It operates both a partner-facing app for individuals and an API/embedded-finance platform for businesses.
Primary product
GroMo partner app and financial product distribution platform (with B2B API/embedded-finance offering)
Founded
2019
Headquarters
Gurgaon/Gurugram, Haryana, India
Team size
300-400
Work style
Flexible
Industry
Financial Services
Sub-industry
Financial product distribution / fintech marketplace / embedded finance
Offices
Gurgaon/Gurugram, Haryana, India (HQ)
Naperville, Illinois, United States
Business model
commission-based partner marketplace
B2B embedded finance/API partnerships
revenue-share distribution for financial-product sales
Funding
Stage
Series A
Total raised
$11.8M
Latest round
Series A · Sep 2022
Latest amount
$11M
People & investors
Leadership
Founder & CEO
Co-Founder, Leading Technology, Product and Growth
Director & Business Head
Partnerships & Alliances
Work & culture
Public-facing materials present GroMo as a fast-moving, mission-driven fintech with a strong builder culture, frequent recognition/town halls, and a heavy emphasis on partner empowerment, training, and rapid shipping. The company also signals a flexible work style through its work-from-anywhere messaging and WFH language on careers pages.
Work style
Flexible
Compensation
No public employee salary bands were found. Public hiring pages emphasize ESOPs, performance-based incentives, and hardware support, while the partner side of the business is commission-based with instant payouts.
Benefits
ESOPs
performance-based incentives
top-notch hardware
Product & market
Pricing
Commission-based payouts on successful financial-product sales; B2B API/white-label pricing is not publicly disclosed.
Differentiators
- —zero-investment earning model
- —instant payouts
- —free training and partner certification
- —broad product catalog across credit cards, loans, savings, demat, and insurance
- —partner/customer management tools
- —embedded-finance/API and white-label integrations
- —large partner network and distribution footprint
Technology
React
Node.js
Python
SQL
Firebase
Docker
Git
GitHub
Jenkins
Google Analytics
Mixpanel
Amplitude
CleverTap
MoEngage
AppsFlyer
Figma
Google Sheets
Zoho CRM
WhatsApp
Tableau
Customers
individual partners / micro-entrepreneurs
financial institutions and BFSI brands
enterprise platforms integrating embedded finance
consumers in tier-2, tier-3, and smaller cities
Competitors
PickMyWork
EarnKaro
BankSathi
PaisaGrowth
Mvalu
LoanNetwork
Scale & contact
Estimated revenue
$1M-$10M
Estimated monthly visits
336.4K
Traffic estimate as of May 2026
Latest news
Business Standard · Feb 2024
Reported GroMo’s ₹100 crore partner-payout milestone, its five-year anniversary, 36 lakh+ partners, 19,000 pin codes, and management’s plan to scale workforce and partner earnings.
The Financial Express · Feb 2024
Covered GroMo’s ₹100 crore payout milestone, 160+ products, tier-2/tier-3 focus, 28-state footprint, and partner growth claims.
CXOtoday · Feb 2024
Company press coverage of the anniversary milestone, partner payouts, 36 lakh partners, 160+ products, and the goal to reach ₹1,000 crore in payouts over five years.
Business Standard · Sep 2022
Series A funding coverage naming SIG Venture Capital as lead and listing Y Combinator, Das Capital, Goodwater Capital, Beyond Next Ventures, Soma Capital, Ace & Company, Hauz Khas Ventures, and angels among participants.
Jobs and careers at GroMo
0 jobs at GroMo
No open positions
Check back later for new openings