Building software to remove friction in travel
Company research
Public company, workplace, funding, and market signals
Overview
Gordian Software is a Bellevue-based travel technology company that provides a single API and customizable widgets for airlines and travel platforms to sell ancillaries such as seats, bags, and other add-ons inside booking flows.
Primary product
Single API and customizable widgets for airline ancillaries (seat selection, baggage, and related add-ons)
Founded
2017
Headquarters
Bellevue, Washington, United States
Team size
20-30
Work style
Hybrid
Industry
Travel Arrangements
Sub-industry
Travel technology / airline ancillary merchandising API
Offices
Bellevue, Washington, United States
Seattle, Washington, United States
Global / remote-first workforce
NYC (in-person collaboration rotation)
San Diego (in-person collaboration rotation)
Miami (in-person collaboration rotation)
Business model
B2B SaaS
Usage-based / transaction-linked platform fees
Customized enterprise pricing
API and widget licensing
Funding
Stage
Series A
Total raised
$33M
Latest round
Series A · Jul 2022
Latest amount
$25M
People & investors
Leadership
CEO & Co-Founder
Co-Founder / former CTO
Head of Engineering
Commercial Director
Linda Bryndísardóttir
VP of Business Development
Patrick Ford
GM, Ancillaries
Sharmae Sacdalan
Team Lead Order Processing
Reed Gilbert
Vice President Operations
Work & culture
Culture emphasizes remote-first flexibility, travel-first collaboration, high ownership, rapid execution, and avoiding burnout through the company’s 'Maximum Sustained Impact' approach.
Work style
Hybrid
Compensation
Compensation is described as being based on the value of impact rather than cost of living; no detailed salary bands or equity policy were publicly available.
Benefits
Remote-first work
Travel-first in-person collaboration
Freedom
Impact
Ownership
Impact-based compensation
Product & market
Pricing
Customized per customer, incentive-aligned enterprise pricing
Differentiators
- —Single API consolidating fragmented airline data
- —Customizable widgets for fast implementation
- —Supports NDC and GDS connections
- —SOC 2 Type II certified and PCI compliant
- —Rapid time-to-value, sometimes in weeks
- —Strong airline network and ancillary fulfillment infrastructure
- —Designed for post-booking upsell and ancillary merchandising
Technology
API
SDK
Postman collection
Custom widgets
NDC integrations
GDS integrations
SOC 2 Type II controls
PCI compliance
Customers
Hopper
Priceline
Trip.com
FlightHub
Transavia
Capital One
Lufthansa Group airlines
Air France
American Airlines
British Airways
Delta
Emirates
Ryanair
United
Spirit
Competitors
Plusgrade
SeatBoost
AncillaryBox
Travelport
Amadeus
Sabre
direct airline merchandising teams
other airline ancillary / travel commerce platforms
Scale & contact
Estimated revenue
$1M-$10M
Jobs and careers at Gordian Software
0 jobs at Gordian Software
No open positions
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