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Genuity

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Genuity

SaaS Platform to manage IT and buy business software

gogenuity.com
HQ: Chicago, IL, USA
11-50
B2B

Company research

Public company, workplace, funding, and market signals

Updated Jul 29, 2026

Overview

Genuity is a B2B IT management and purchasing platform built by and for IT professionals. It combines IT service/asset management software with a marketplace for buying software and services at wholesale prices, aiming to centralize help desk, assets, vendor/contract spend, telecom expense, and network monitoring in one platform.

Primary product

IT service and asset management platform with software/services marketplace

Founded

2017

Headquarters

800 Roosevelt Road, Building B, Suite 310, Glen Ellyn, IL 60137

Team size

11-50

Work style

Flexible

Industry

IT Services and IT Consulting

Sub-industry

IT service and asset management software

Offices

800 Roosevelt Road, Building B, Suite 310, Glen Ellyn, IL 60137
800 Roosevelt Rd Building C Suite 1, Glen Ellyn, Illinois, United States
155 N Wacker Dr Ste 4250, Chicago, Illinois 60606, United States
651 W Washington Blvd, Suite 103, Chicago, Illinois 60661

Business model

B2B SaaS
subscription
freemium/community plan
marketplace / transaction take-rate
managed IT services / support

Funding

Stage

Seed

Total raised

$125K

Latest round

Seed · Sep 2021

Latest amount

$125K

Seed

Sep 2021 · Y Combinator

$125K

Later Stage VC

Aug 2021

People & investors

Leadership

Colum P. Donahue

Co-Founder & CEO

Jason Noble

Co-Founder

David Donnelli

Director of Cyber Security

Founders

Colum Donahue

Co-Founder & CEO

Zaeem Asif

Co-Founder

Investors

10x Value Partners
Cathexis Ventures
Counterpart Ventures
Global Founders Capital
Y Combinator

Work & culture

Public materials describe a remote team with flexibility, collaboration, and a mission-driven culture focused on transparency and democratizing IT.

Work style

Flexible

Compensation

No public salary bands, compensation ranges, or visa policy details were found in the sources reviewed; careers copy emphasizes flexibility and remote-team culture rather than pay data.

Product & market

Pricing

Free community plan plus paid tiers; marketplace savings/transaction-driven model with wholesale purchasing and transaction take-rate language in public materials.

Differentiators

  • —All-in-one IT admin suite plus marketplace
  • —Collective purchasing power / wholesale pricing
  • —Unlimited users and unlimited usage on community plan
  • —Built by IT pros for IT pros
  • —Real-time chat support and free onboarding assistance
  • —Transparency-first positioning against hidden fees and gotchas
  • —Coverage across help desk, assets, contracts, SaaS/vendor spend, telecom, and monitoring

Technology

Box
QuickBooks
Microsoft 365
Microsoft Teams
Slack
Google Workspace
Sophos
Mosyle

Customers

IT professionals
IT leaders
businesses of all sizes
finance leaders
executives
SMBs

Competitors

ServiceNow
SolarWinds
BMC Software
Nicus Software
10Duke
MobilSense
Saaswedo
Rainmaker 24
Redwood Compliance
kore wireless

Scale & contact

Estimated revenue

About $2M-$2.2M ARR (public estimates)

sales@gogenuity.com(312) 273-1980

Latest news

Fall 2025 Platform Update: See What's New in Genuity

Genuity Blog · Oct 2025

Major product update covering AI help desk features, reporting improvements, asset integration alerts, new connectors, and roadmap items such as an AI agent and a local help center app.

Summer Savings with Sophos

Genuity Blog · Jul 2025

Promotes a Sophos partnership/promo, highlighting endpoint security, MDR, and Genuity's collective purchasing power.

Supercharge Your Productivity with Microsoft Copilot

Genuity Blog · May 2025

Webinar about Microsoft 365 Copilot and enterprise AI, positioning Genuity as a partner for secure productivity and Microsoft ecosystem adoption.

The Hidden Dangers of Weak Email Security—and How to Fight Back

Genuity Blog · Apr 2025

Security-focused post describing email threat indicators and Genuity's partnership with Avanan for email security.

Upcoming Webinar: Enhancing Cybersecurity with Sophos MDR

Genuity Blog · Mar 2025

Webinar announcement focused on MDR and cybersecurity education, hosted by David Donnelli.

About UsBlogContactHelp CenterHelp DeskHomepageLinkedIn companyMarketplaceTrust & SecurityY Combinator profile
SourcesOfficial home pageAbout usContactSecurityHelp centerHelp desk productMarketplaceBlogLinkedIn companyY Combinator profileBuilt In Chicago profileThe Org leadership pageCB Insights company pageCB Insights financialsPitchBook profileGetLatka revenue estimateGrowjo revenue estimate

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