FlowEQ LinkedIn · Jul 2026
FlowEQ framed its product as an intelligent action layer inside Salesforce Service Cloud that helps reps take the right next step without switching tools.
Company research
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Overview
FlowEQ is a San Francisco-based, YC-backed no-code workflow automation platform (formerly BrightReps) that embeds decision trees and an action layer into systems like Zendesk and Salesforce so support, operations, and product teams can complete recurring work with human judgment in the loop. Public sources consistently describe it as a very small B2B software company; founding year and total funding vary slightly across datasets, so the figures below use the company/LinkedIn-reported values where possible.
Primary product
No-code workflow automation / workflow acceleration platform for customer support and back-office operations
Founded
2018
Headquarters
San Francisco, California, United States
Team size
1-10
Work style
Flexible
Industry
Software Development
Sub-industry
Workflow automation / customer support automation
Offices
2261 Market Street #4276, San Francisco, CA 94114, United States
Business model
B2B SaaS
subscription
hybrid platform + usage
per-seat pricing
Funding
Stage
Seed
Total raised
$4M
Latest round
Seed · Sep 2021
Latest amount
$3.9M
Sep 2021 · Greycroft
Aug 2021 · Y Combinator
Mar 2021 · Y Combinator
Jan 2021
Dec 2019
People & investors
Leadership
Founder and CEO
Chief of Staff
Director of Engineering
Vice President of Customer Experience
Lead Product Designer
Work & culture
FlowEQ publicly emphasizes an inclusive, team-based culture with strategic planning, team-owned deliverables, group brainstorming, and an open-door policy. The company also stresses self-care and employee recharge days.
Work style
Flexible
Compensation
Public job pages say FlowEQ offers competitive salaries, meaningful equity, and bonus plans with clear target criteria. No public salary bands were found.
Benefits
competitive salaries
meaningful equity
medical coverage
dental coverage
vision coverage
unlimited PTO for exempt employees
3 weeks PTO for non-exempt employees
minimum two weeks mandatory time off
paid parental leave
new child bonding leave
monthly self-care days
access to the YC network
Product & market
Pricing
Hybrid (platform + usage) and flat-fee options; Team Edition is also listed at $67/user/month up to 50 users.
Differentiators
- —Embeds inside existing systems instead of forcing a new workflow tool
- —Human-in-the-loop automation for judgment-heavy tasks
- —Decision trees and traceable, configurable workflows
- —Action layer that turns knowledge into execution
- —Strong Zendesk and Salesforce integrations
- —No-code workflow building
- —Targets complex, high-volume recurring work
- —Claims 10x faster resolution and 50x faster onboarding
Technology
React
TypeScript
Next.js
Firebase
Django
Google Cloud Platform
Vercel
Heroku
PostgreSQL
Zendesk
Salesforce
Google Analytics 4
reCAPTCHA v3
Amazon CloudFront
Google Fonts
jQuery 3.5.1
Google Workspace
Google Tag Manager
Stripe
SendGrid
Customers
Fortune 500 companies
Fortune 100 companies
customer support teams
operations teams
product teams
Zendesk users
Salesforce / Service Cloud users
Competitors
Zendesk AI
Forethought
Assembled
Element451
Crew
Hypercontext
Pipefy
Scale & contact
Estimated revenue
About $5M ARR (estimated)
Estimated monthly visits
2.1K
Traffic estimate as of Jul 2026
Latest news
FlowEQ LinkedIn · Jul 2026
FlowEQ argued onboarding is a workflow problem and claimed its software can help new hires ramp much faster by embedding guidance in the workflow.
FlowEQ LinkedIn · Jul 2026
FlowEQ promoted an orchestration-layer view of CX, positioning the company between Zendesk, Salesforce, and PLM systems.
FlowEQ LinkedIn · Jun 2026
FlowEQ described its Zendesk partnership and the value of keeping workflows embedded in Zendesk rather than in a separate tab.
FlowEQ LinkedIn · Mar 2026
FlowEQ announced sponsorship of Zendesk Relate 2026, highlighting demos of its Zendesk-embedded workflow product.
Jobs and careers at FlowEQ
0 jobs at FlowEQ
No open positions
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