Acquisition
May 2026DianaHR said its client operations were acquired by Chore and that the company was going all in on Diana, indicating a strategic pivot and possible wind-down of the services business.
SourceCompany research
Public company, workplace, funding, and market signals
Overview
DianaHR is a San Francisco-based HR-as-a-Service company for US startups and SMBs. It combines human HR operators with AI-powered tools to handle payroll, benefits, compliance, onboarding/offboarding, state registrations, and general people-ops back office work.
Primary product
AI-powered fractional HR / HR-as-a-Service platform for payroll, compliance, benefits, onboarding, and people operations
Founded
2023
Headquarters
San Francisco, California, United States
Team size
1-10
Work style
Flexible
Industry
Human Resources Services
Sub-industry
Fractional HR / HR outsourcing / HR-as-a-Service
Offices
2261 Market St, STE 10534, San Francisco, CA 94114, United States
Business model
HR-as-a-Service
managed services
subscription
fractional HR support
AI-assisted services
Funding
Stage
Seed
Total raised
$4.3M
Latest round
Seed · Sep 2025
Latest amount
$3.7M
People & investors
Leadership
Founder and CEO
Co-Founder and CTO
Chief of Staff | GTM & Growth
Senior People Operations Lead
Work & culture
Early-stage, fast-moving, hands-on, and customer-obsessed. Public materials emphasize people-first support, a collaborative team, and a supportive environment built around real HR operators plus automation.
Work style
Flexible
Compensation
Public job postings show a mix of contract and salaried roles. A remote Costa Rica HR Operations Coordinator role listed $1.1K-$1.3K monthly and flexible scheduling; a Recruiter role listed $90K-$110K base plus bonus/equity, with medical, dental, vision, mental health coverage, and unlimited PTO.
Benefits
top-tier medical coverage
dental coverage
vision coverage
mental health coverage
unlimited PTO
flexible working hours
professional development opportunities
equity/bonus potential in some roles
Product & market
Pricing
Custom monthly pricing; public entry pricing starts at $99/month and some pages describe per-employee pricing.
Differentiators
- —Human-in-the-loop HR experts supported by AI
- —Dedicated HR partner instead of generic support queues
- —Covers payroll, compliance, benefits, onboarding, offboarding, and state registrations in one service
- —Predictable / all-inclusive pricing
- —Works inside existing tools and HR stacks
- —Multi-state compliance support
- —7-days-a-week access to HR experts
- —Fast onboarding / quick implementation
Technology
Rippling
Google Workspace
Deel
Workday
Zendesk
ADP
Paylocity
BambooHR
LinkedIn
HireEZ
HubSpot
Salesforce
React
TypeScript
Python
Loom
Google Sheets
JavaScript
Customers
Tennr
Kivo Health
Superbloom
System2 Technologies
Michigan Sleep Center
Hyperbound
Competitors
Gusto
ADP
Paychex
Rippling
Deel
BambooHR
Workday
Scale & contact
Estimated revenue
Approx. $1.4M ARR (estimated)
Estimated monthly visits
14.1K
Traffic estimate as of Jul 2026
Signals & risks
Latest news
DianaHR blog · May 2026
DianaHR said its client operations were acquired by Chore and that it was pivoting to Diana, an AI coworker for small businesses.
Chore blog · May 2026
Chore confirmed the acquisition of DianaHR’s client operations and said it would help DianaHR clients transition forward.
DianaHR blog · Sep 2025
Official announcement of DianaHR’s $3.7M seed round led by SNR Ventures, with participation from General Catalyst, Y Combinator, Liquid2 Ventures, Roar Ventures, and notable angels.
CPA Practice Advisor · Sep 2025
Trade coverage of the seed round, reinforcing the raise amount, lead investor, and the company’s use of proceeds for product and team expansion.
GlobeNewswire · Sep 2025
Wire release on the same financing, describing DianaHR as an AI-powered HR-as-a-Service platform and noting it would expand engineering and operations capacity.
Jobs and careers at DianaHR
0 jobs at DianaHR
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