DemandSphere blog · Jun 2026
Launches a new free DemandSphere Radar tool covering 81 models from 17 labs across 4 countries, with weekly updates and a JSON API.
Company research
Public company, workplace, funding, and market signals
Overview
DemandSphere is a Tokyo-founded, Columbus-headquartered search intelligence SaaS that unifies enterprise SERP analytics, AI/LLM visibility, log analytics, and BigQuery-based warehousing for SEO and growth teams.
Primary product
Unified AI search visibility platform (DemandMetrics, DemandMetrics for Gen AI, Analytics AX, Search Intelligence, and APIs)
Founded
2009
Headquarters
Columbus, Ohio 43085, USA
Team size
11-50
Work style
Remote
Industry
Marketing Services
Sub-industry
AI search visibility / SEO & content intelligence SaaS
Offices
Columbus, Ohio 43085, USA (HQ)
Tokyo, Japan
Pakistan
Poland
Greece
Business model
subscription SaaS
annual contracts
usage-based / volume-based pricing
enterprise managed services
data licensing for AI grounding/training
Funding
Stage
Series A
Total raised
$1.4M
Latest round
Series A · Dec 2013
People & investors
Leadership
Founder & CEO
VP, Enterprise
Head of Infrastructure
Work & culture
Small, practitioner-led team; remote-first and globally distributed; output and ownership over hours; strong engineering/data-science/search focus; DevOps-oriented delivery culture; active community/event engagement.
Work style
Remote
Compensation
No public salary bands were found; the careers page says DemandSphere is not actively hiring right now, so compensation signals are limited.
Product & market
Pricing
Tiered annual subscription with volume-based tracking; starter, pro, and custom enterprise plans, plus add-ons for BigQuery/search intelligence and log analytics.
Differentiators
- —Unifies SERP analytics, AI/LLM visibility, log analytics, and a BigQuery warehouse in one platform
- —Tracks Google AI Mode, AI Overviews, ChatGPT, Perplexity, Gemini, and Copilot
- —200+ markets and 10+ search engines at keyword, URL, and domain level
- —Modular platform that customers can expand without migrating data
- —BigQuery-native data warehouse and broad BI/integration support
- —Early launch of AI Mode tracking and other AI-search analytics features
Technology
BigQuery
Snowflake
Google Search Console
Google Analytics 4
Looker Studio
Tableau
Power BI
Slack
REST APIs
OAuth 2.0
Webhooks
Python SDK
Node SDK
Google Workspace
Zendesk
JSON-LD
jQuery
Yoast SEO
BootstrapCDN
Google Hosted Libraries
Customers
Rakuten
Recruit
L'Oréal
global enterprise teams
agency holding companies
luxury apparel brands
ecommerce marketplaces
agencies
startups
Competitors
BrightEdge
Botify
Yext
Moz
STAT Search Analytics
Hike
Demandwell
Linkdex
Scale & contact
Estimated revenue
USD 1M-10M public estimate; GetLatka also estimates about $5.1M ARR
Estimated monthly visits
16.4K
Traffic estimate as of May 2026
Latest news
DemandSphere blog · Apr 2026
Announces News Intelligence, a tool that turns real-time news coverage into search strategy and prompt/query discovery.
DemandSphere blog · Apr 2026
Launches a free model-comparison tracker covering frontier LLMs, pricing, context windows, benchmarks, and a JSON API.
DemandSphere blog · Jan 2026
Summarizes 2025 product work: Gen AI tracking, Analytics AX, API v5.1 beta, BigQuery/Search Intelligence changes, and AI Mode tracking.
DemandSphere blog · Jun 2025
Announces AI Mode tracking and says DemandSphere was first to market tracking Google AI Mode.
Jobs and careers at DemandSphere
0 jobs at DemandSphere
No open positions
Check back later for new openings