Global IT Media · Jun 2026
Covers Heru's 2025 report on independent-worker tax compliance, including analysis of 49k+ declarations and commentary from Stiven Rodríguez on SAT compliance behavior.
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Mexican tax automation and accounting platform for freelancers, gig workers, and small businesses that automates SAT filings, invoicing, deductions, and tax optimization through a web/mobile subscription product.
Primary product
Automated tax filing, invoicing, and tax-management platform for Mexican independent workers and small businesses.
Founded
2019
Headquarters
Mexico City, Mexico
Team size
40-50
Work style
Remote
Industry
Financial Services
Sub-industry
Tax automation / accounting software
Offices
0 jobs at Heru
Check back later for new openings
Business model
Leadership
Co-founder and CEO
Co-founder and Board member; former CEO
Investors
Impact-oriented, fast-moving, transparent, collaborative, and human-centric, with a strong emphasis on continuous learning and high agency.
Work style
Remote
Compensation
No public salary bands were found; public hiring pages emphasize remote work, flexible hours, learning budget, equipment, and medical insurance instead of published compensation ranges.
Benefits
Pricing
Tiered subscription SaaS with monthly and annual plans; public pricing starts at $249/month, with annual discounts and a standalone annual-declaration service.
Differentiators
Technology
Customers
Competitors
Estimated revenue
USD 8M-10M ARR
Estimated monthly visits
42.8K
Traffic estimate as of Jun 2026
Global IT Media · Jun 2026
Covers Heru's 2025 report on independent-worker tax compliance, including analysis of 49k+ declarations and commentary from Stiven Rodríguez on SAT compliance behavior.
Latam Fintech Hub · Jun 2025
Republishes the 2022 seed announcement and explains how Heru uses the capital to expand product offerings and improve tax automation for consumers and business partners.
Emprendedor · Apr 2024
Profiles Heru's AI-driven tax filing workflow and quotes Mateo Jaramillo on the company's accounting and tax-efficiency mission.
Terra México · Apr 2024
Explains Heru's AI-assisted annual tax filing product and public pricing for annual declaration and recurring plans.
LatamList · Aug 2023
Reports Heru's launch of AI-driven tax services across multiple regimes and its move to make filing and virtual accounting more accessible.