Kompas · Nov 2022
Covers the Bayar Tempo/Modal Rakyat partnership and says CrediMart had channeled more than Rp500 billion in productive financing to retail stores.
Company research
Public company, workplace, funding, and market signals
Overview
Indonesian MSME digitization startup (YC Winter 2022) that started with a bookkeeping app and expanded into CrediMart, a B2B wholesale marketplace for wholesalers/retailers; it also offers CrediStore social commerce tooling. Public materials describe it as serving Indonesian MSMEs/wholesalers with bookkeeping, ordering, BNPL, and logistics support.
Primary product
Digital bookkeeping app for MSMEs, with CrediMart wholesale commerce as the flagship expansion
Founded
2019
Headquarters
Jakarta, Indonesia
Team size
10-20
Work style
Hybrid
Industry
Technology, Information and Internet
Sub-industry
SME bookkeeping, wholesale commerce, and social commerce
Offices
Setiabudi, South Jakarta, Indonesia (new HQ)
United States
Business model
freemium mobile app
B2B marketplace
commerce enablement services
fintech-enabled wholesale transactions
Funding
Stage
Series A
Total raised
$10.1M
Latest round
Series A · Apr 2022
Latest amount
$8.1M
People & investors
Leadership
Co-Founder & CEO
Co-Founder & CTO
Co-Founder & COO
Head of Business (B2B Commerce)
Work & culture
CrediBook’s public-facing culture emphasizes its 5 CrediValues: Care, Credible, Competent, Collaborative, and Communicative. Company and job pages describe a transparent, diverse, fast-paced, product/customer-focused startup with hybrid or work-from-anywhere practices and flexible hours.
Work style
Hybrid
Compensation
No public salary bands were found on official pages. Public hiring posts mention a paid internship with hybrid arrangement, and one shared role post listed an IDR 15–20 million salary range (negotiable).
Benefits
Hybrid/flexible working arrangements
Remote work for the tech team
Monthly lunch date
Paid internship opportunities
Transparent feedback culture
Product & market
Pricing
Freemium bookkeeping app monetized through CrediMart marketplace and related commerce/financing services
Differentiators
- —Combines bookkeeping with wholesale commerce in one ecosystem
- —Focused on Indonesian wholesalers and MSMEs
- —Supports online ordering, BNPL, and logistics
- —Asset-light model with no warehouse operations
- —Designed to digitize offline wholesale-retail workflows
- —Claims fast financial reporting and bookkeeping in under 5 minutes
- —Extends into social commerce via CrediStore
Technology
Odoo
Google AI
React
TypeScript
Flutter
React Native
MobX
Java
Customers
Indonesian MSMEs
wholesalers
retailers
grocery/warung owners
online sellers
small merchants
FMCG wholesalers
conventional wholesale stores
Competitors
BukuWarung
BukuKas
Moka
Jurnal
Khatabook
OkCredit
FreshBooks
GudangAda
Scale & contact
Estimated revenue
USD 1M-$10M (public profile also lists annual revenue at about USD 2.5M)
Estimated monthly visits
907
Traffic estimate as of Jun 2026
Latest news
PR Newswire · Jun 2022
Describes rapid growth in CrediMart, including 37.5x GMV growth in six months, 60,000+ wholesalers/retailers, and 40+ cities of operation.
The Jakarta Post · Apr 2022
Profile of CrediMart’s wholesale marketplace, citing CrediBook’s $8.1M Series A, 60,000+ wholesalers/retailers, BNPL and next-day delivery, and expansion across 40+ cities.
Kompas · Apr 2022
Reports the $8.1M Series A led by Monk’s Hill Ventures and the plan to expand CrediMart, add categories, and grow nationwide.
Alpha JWC Ventures · Apr 2022
Announces the Series A, explains CrediMart product-market fit, investor participation, and use of proceeds for expansion and talent acquisition.
Jobs and careers at CrediBook
0 jobs at CrediBook
No open positions
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