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Contentstack

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Contentstack

contentstack.com
HQ: San Francisco, California, United States
1000
Business Products & Software Services

Company research

Public company, workplace, funding, and market signals

Updated Aug 16, 2026

Overview

Contentstack is a privately held, founder-led software company that pioneered headless content management and now provides a composable, agentic digital experience platform for enterprise brands. Its platform combines structured content, customer data, personalization, front-end hosting, automation, and AI agents.

Primary product

Contentstack Agentic Experience Platform (AXP), including Content Cloud/headless CMS, Data Cloud, Agent OS, personalization, automation, and related developer tooling.

Founded

2018

Headquarters

Austin, Texas, USA

Team size

500-600

Work style

Flexible

Industry

Software Development

Sub-industry

Headless CMS, composable digital experience platforms, customer data platforms, and enterprise SaaS

Offices

Austin, Texas, USA
San Francisco, California, USA
Mumbai, Maharashtra, India
Bangalore, Karnataka, India
Pune, Maharashtra, India
Chennai, Tamil Nadu, India
Virar, Maharashtra, India
Amsterdam, Netherlands

Business model

B2B SaaS
Enterprise software subscriptions
Usage-based/platform pricing
Professional services and customer-success services

Funding

Stage

Late-stage venture / Series C

Total raised

$169M

Latest round

Series C · Nov 2022

Latest amount

$80M

Series C

Nov 2022 · Georgian and Insight Partners

$80M

Series B

Jun 2021 · Insight Partners and Georgian

$57.5M

Series A

Oct 2019 · Insight Partners

$31.5M

Seed

Feb 2019 · Illuminate Ventures

People & investors

Leadership

Neha Sampat

Founder and Chief Executive Officer

Nishant Patel

Co-Founder and Chief Technology Officer

Josette Leslie

Chief Financial Officer

Gurdeep Dhillon

Chief Marketing Officer

Vasu Kothamasu

General Manager, India and Global Head of Engineering

Conor Egan

Senior Vice President of Product

Pete Larsen

Global Head and Vice President, Technical Solutions

Rukshana Karunaratne

Customer Success Leader

James McDermott

Global Head of Data Products

David Overmyer

Board Director; former Chief Financial Officer

Founders

Matthew Baier

Co-Founder; former COO and CMO

Investors

Georgian
Gingerbread Capital
Illuminate Ventures
Insight Partners
JMI Equity
Quain Investments
Raw Engineering
T-Hub
Texas Venture Labs

Work & culture

Contentstack describes its culture as globally distributed, founder-led, customer-focused, inclusive, and built around the values of “one team, one dream.” It emphasizes autonomy, trust, creativity, customer success, community involvement, and a combination of startup energy with experienced leadership.

Work style

Flexible

Compensation

Public evidence indicates performance bonuses, health and vision insurance, retirement benefits, life insurance, and salary-review processes. No reliable public company-wide salary bands were found. Third-party estimates place global average compensation around $62,572, but this is not an official Contentstack figure and varies substantially by geography and role.

Benefits

16 hours of paid volunteer time annually for full-time employees
Volunteer and community-impact program, including Contentstack Cares Month
Remote-work program / globally distributed work
In-person happy hours and organized outings
Health insurance
Vision insurance
401(k)
Life insurance
Performance bonuses
Training, internships, and professional-development opportunities

Product & market

Pricing

Primarily custom enterprise SaaS pricing. Public references describe pricing based on platform capabilities, content/usage, environments, API usage, and enterprise requirements; pricing is generally obtained through sales rather than a broadly published price list. The platform also has usage-based or credit-based elements for newer AI capabilities.

Differentiators

  • —Pioneering enterprise headless CMS with API-first, cloud-native, composable architecture
  • —MACH Alliance founding membership and emphasis on open, modular technology
  • —Combines content management with real-time customer data and personalization following the Lytics acquisition
  • —Agent OS and AXP positioning connects content, customer context, automation, and AI agents
  • —Supports AWS, Azure, and Google Cloud deployments and multiple data regions
  • —Enterprise governance, workflows, integrations, marketplace, and customer-success services
  • —Strong enterprise customer base and reported high customer satisfaction and retention
  • —Care Without Compromise customer-support positioning

Technology

API-first architecture
Headless CMS
Composable architecture
MACH principles
REST APIs
GraphQL
JavaScript and Node.js
TypeScript
Python
Java
.NET
React
Next.js
Gatsby
Kotlin/Android
AWS
Microsoft Azure
Google Cloud Platform
Kubernetes
Istio/Envoy Proxy/ gRPC/OPA in internal platform architecture examples above

Customers

Air France-KLM
Alaska Airlines
ASICS
Burberry
Chase
Express
Holiday Inn
Icelandair
Mattel
McDonald's
Mitsubishi
Riot Games
Shell
Walmart
LG Electronics era? Wait: LG Electronics is cited by Contentstack as a customer; the company also cites Subaru of America, Dolce & Gabbana, 1-800-Flowers, Decathlon, Caesars Entertainment, Steve Madden, MongoDB, Bay FC, Boels, Kraft Heinz, Mondelez, Glassdoor, Universal Music Group, Live Nation, Clorox, and Ancestry

Competitors

Contentful
Sanity
Storyblok
Strapi
Hygraph
Kontent.ai
Sitecore
Optimizely
Adobe Experience Manager
Kentico

Scale & contact

Estimated revenue

$100 million-$150 million annually; one third-party LinkedIn-derived estimate reports approximately $105 million, while other estimates report approximately $100 million-$150 million. These are estimates, not audited company disclosures.

Estimated monthly visits

410.9K

Signals & risks

Acquisition
Dec 2024

Contentstack completed its acquisition of Lytics, a real-time customer data platform, in December 2024; the transaction was announced publicly on January 8, 2025. Financial terms were not disclosed. The deal added Lytics employees and expanded Contentstack into CDP and real-time personalization.

Source
Other
May 2025

CFO David Overmyer retired from his executive role and continued as a board director; Josette Leslie became CFO. This is a normal leadership transition but is material because Overmyer was part of the original leadership team and helped scale the company to its reported $169 million raised.

Source
Other
Jan 2025

The Lytics acquisition created integration and product-consolidation execution risk. Contentstack initially stated that Lytics would remain available as a standalone offering while deeper platform integration proceeded.

Source

Latest news

Contentstack introduces its Agentic Experience Platform with Agent OS and Agent Accelerator

Contentstack · Jun 2026

Contentstack announced the AXP, general availability of Agent OS, and Agent Accelerator, positioning the company around governed enterprise AI agents operating across content, customer data, and personalization.

Bay FC selects Contentstack to drive real-time fan engagement and digital growth

Contentstack · Apr 2026

Bay FC expanded its relationship with Contentstack and selected the AXP to power personalized fan-facing digital experiences and campaign execution during the 2026 season.

Contentstack earns highest possible scores for vision and innovation in Forrester DXP evaluation

Contentstack · Nov 2025

Contentstack reported being named a Strong Performer in The Forrester Wave: Digital Experience Platforms, Q4 2025, with cited strengths in customer analytics, brand-aligned content generation, architecture, vision, roadmap, and innovation.

Contentstack announces Agent OS for adaptive experiences in the context economy

Contentstack · Sep 2025

The company announced Agent OS and a new brand identity, describing a shift from traditional content management toward context-aware, agentic digital experiences.

Contentstack acquires Lytics, the real-time customer data platform

Contentstack · Jan 2025

Contentstack announced its acquisition of Lytics, which closed in December 2024, adding real-time audience insights, profile management, and data activation capabilities. Financial terms were not disclosed.

About / teamCareersEngineering and technology blogGeneral blogGitHub organizationJobs portalLeadership and boardLinkedIn companyMain websiteX / Twitter
SourcesContentstack AboutContentstack Platform / AXPContentstack CareersContentstack Contact and officesContentstack Series C announcementContentstack Bangalore office announcementContentstack Lytics acquisition announcementContentstack CFO appointmentContentstack trust and securityContentstack SDK documentationContentstack GitHub organizationLinkedIn company profileHypeStat traffic estimate

Jobs and careers at Contentstack

5 jobs at Contentstack

VP, GTM Strategy & Systems

Remote
GTM Strategy Organization
Remote - US; United States
1d ago
Remote
Full-time
Apply

Sr. Product Marketing Manager, Content Cloud

Remote
Marketing
Remote - US; United States
2d ago
Remote
Full-time
Apply

Sr. Customer Success Manager

On-site
Customer Success North America
Austin, TX; United States
2w ago
On-site
Full-time
Apply

Business Development Representative - DACH - German Speaking

On-site
Business Development
Amsterdam; Europe
3w ago
On-site
Full-time
Apply

Senior Manager - Information Security

On-site
Product Development Information Security
Bangalore; Mumbai, Maharashtra, India
1mo ago
On-site
Full-time
Apply

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