Clay

Creative data enrichment and outbound platform.

clay.com

HQ: New York, NY, USA

Enterprise Software

Company research

Public company, workplace, funding, and market signals

Updated Jul 28, 2026

Overview

Clay Labs is a private New York-based software company building an AI-powered go-to-market (GTM) development platform. It helps growth, marketing, sales, and revenue teams research prospects, combine first-party/intent/third-party data, and build automated, personalized campaigns and workflows. Clay describes the product as a GTM development environment rather than a conventional single-source sales database.

Primary product

Clay: a programmable GTM platform combining 150+ data providers, AI research agents (Claygent/Claygents), waterfall enrichment, intent and job-change signals, audience activation, CRM/data-warehouse integrations, workflow automation, and outbound sequencing.

Founded

2017

Headquarters

New York City, New York, United States

Team size

500+ (Clay press page); third-party reporting also cited 300 in February 2026, so the exact current count is uncertain

Work style

Hybrid

Industry

Software development

Sub-industry

AI-powered go-to-market software, sales intelligence, data enrichment, and workflow orchestration

Offices

New York City (Chelsea), New York

San Francisco, California

London, United Kingdom

Business model

Usage-based SaaS

Credit/action-based data enrichment

Self-serve subscriptions

Enterprise subscriptions and custom plans

Data-provider marketplace/orchestration

AI and workflow automation platform

Funding

Stage

Late-stage venture-backed / Series C private company

Total raised

$277M

Latest round

Employee tender offer / secondary market · Jan 2026

Latest amount

$55M

Series C

Aug 2025 · CapitalG

$100M

Series B expansion

Jan 2025 · Meritech Capital

$40M

Series B

Jun 2024 · Meritech Capital

$46M

Seed

Jan 2019 · First Round Capital

$2.5M

Series A

Jan 2019 · Sequoia Capital

$13.5M

People & investors

Leadership

Kareem Amin

CEO and Co-founder

Varun Anand

Co-founder and Head of Operations

Willie Yao

Head of Engineering

Jeff Barg

Head of AI

Evan Peters

Head of Revenue Platform

Karan Parekh

Head of Finance

Founders

Nicolae Rusan

Co-founder

Investors

Work & culture

Clay emphasizes kindness, creativity, quiet egos, autonomy, speed, and direct access to founders. Published principles include “Quiet ego,” “Negative maintenance,” and “Make it work, then make it great.” The company promotes a flexible in-person culture centered on collaboration, while third-party workplace reporting cautions that workload, role clarity, and benefit access may vary by team and location.

Work style

Hybrid

Visa sponsorship

Yes

Compensation

Public job postings show role-dependent compensation; one backend engineering posting listed $130,000-$300,000 plus equity. Compensation varies by role and location, and public sources do not establish a company-wide range.

Benefits

Fully funded health, dental, and vision coverage for NYC employees

Visa and green-card sponsorship stated on the careers page

Four months paid parental leave

Fertility benefits including IVF and egg freezing

Daily office meals

Flexible schedules and paid time off

Company-wide end-of-year break

At least three weeks of fully disconnected vacation encouraged/expected

Access to professional coaches for creativity and management

Equity and periodic employee tender-offer liquidity

Product & market

Pricing

Freemium and subscription SaaS with usage-based Data Credits and Actions. Public plans include Free, Launch (listed at $167/month), Growth (listed at $446/month), and custom Enterprise; annual commitments and additional usage are available. Pricing was substantially redesigned in March 2026, separating data consumption from workflow/orchestration actions.

Differentiators

—Multi-provider waterfall enrichment instead of dependence on one proprietary database
—Programmable, spreadsheet-like GTM workflow environment
—AI web research and custom data generation through Claygent/Claygents
—Combines data, intent, signals, CRM sync, ads audiences, and outbound actions in one workflow
—GTM engineering category leadership and a marketplace spanning 150+ providers
—Bring-your-own API keys and broad integrations
—Usage-based economics and unlimited seats on published plans

Technology

React

TypeScript

Python

AWS

Aurora/PostgreSQL

ElastiCache/Redis

ECS/Fargate

Lambda

OpenSearch

Terraform

CircleCI

Netlify

Playwright

CloudWatch

Datadog

Mezmo

Snowflake

Salesforce

Gong

Slack

Customers

OpenAI

Anthropic

Google

Canva

Ramp

Intercom

Rippling

Mistral AI

Verkada

Saviynt

ElevenLabs

A-LIGN

Figma

DoorDash

Competitors

ZoomInfo

Apollo

Cognism

Clearbit

Hunter

People Data Labs

Lusha

6sense

HubSpot/Sales Hub

Zapier/Workato

Scale & contact

Estimated revenue

Approximately $100M-$150M ARR based on company-reported $100M ARR in December 2025 and a third-party estimate of approximately $150M ARR in May 2026; not audited revenue.

Estimated monthly visits

1.2M

press@clay.com

Signals & risks

Acquisition

Jan 2025

Clay acquired Avenue, a five-person intent-alerting and workflow automation company, to strengthen intent signals and timing-based GTM workflows.

Source

Other

Mar 2026

Clay introduced a major pricing change separating Data Credits from Actions. The company positioned it as a reduction in data costs, but external commentary identified customer complexity, action-meter adoption risk, and potential pressure on smaller agencies/power users.

Source

Other

Jan 2026

Clay announced a second employee tender offer in nine months at a $5 billion valuation, allowing up to $55 million of shares to be sold. This is a liquidity/secondary transaction rather than primary operating capital and implies a very high private-market valuation relative to reported ARR.

Source

Latest news

Clay introduces Agent Plugin for coding agents

Clay blog · Jul 2026

The Agent Plugin bundles Clay API, CLI, MCP, and skills so builders can create workflows from Claude Code or Codex.

‘Why Not?’ How Sales Automation Unicorn Clay Uses Tender Offers To Reward Employees Without An Exit In Sight

Crunchbase News · Feb 2026

CEO Kareem Amin discussed the repeat tender strategy, reporting $206M of equity raised, 300 employees, 14,000 customers, and $100M ARR as of December 2025.

Clay Announces Second Employee Tender Offer in Nine Months at a $5B Valuation

Business Wire · Jan 2026

Clay announced a $55M employee tender offer led by DST at a $5B valuation, alongside disclosure of $100M ARR in December 2025 and 14,000 customers.

Clay launches Claude connector

Clay blog · Jan 2026

Clay made its research infrastructure available directly inside Claude, enabling end-to-end account research and outreach workflows.

Clay valued at $3.1 billion in latest fundraise as AI continues run hot

Reuters · Aug 2025

Reuters covered Clay’s $100M CapitalG-led round, the $3.1B valuation, and customers including Google and Reddit.

Jobs and careers at Clay

60 jobs at Clay

Partner & Marketplace Operations Lead

Remote

G&A

New York; New York, NY, United States

1d ago

Remote

Full-time