Acquisition
Feb 2023Clau (then Flat.mx) acquired Intelimétrica to expand data and analytics capabilities in real estate.
SourceThe real estate superapp for Mexico
Company research
Public company, workplace, funding, and market signals
Overview
Mexico City–based proptech real estate marketplace/superapp that helps buyers, sellers, renters, and agents search, compare, finance, value, and transact residential property. The company pivoted from iBuying to an agent-focused portal with lead generation, subscription, CRM, mortgage-brokerage, and data products.
Primary product
Real estate marketplace / agent-facing portal and broker CRM
Founded
2019
Headquarters
Anzures, Miguel Hidalgo, Mexico City, Mexico
Team size
10-20
Work style
Flexible
Industry
Real Estate
Sub-industry
PropTech / Real Estate Marketplace
Offices
Mexico City, Mexico
Miguel Hidalgo, Mexico City
Business model
marketplace
lead generation / advertising
agent subscription SaaS
mortgage brokerage
data intelligence / analytics
Funding
Stage
Later-stage VC / Series A-II
Total raised
$84.8M
Latest round
Later Stage VC · Sep 2025
People & investors
Leadership
CEO / Co-Founder
Co-Founder
Chief Data Officer
Isaac Alejandro Del Castillo Cisneros
Director de Operaciones
María Andrea Gutiérrez Morales
Head of Legal Operations
Work & culture
Public hiring copy emphasizes collaboration, innovation/iteration, and transparency. The company positions itself as a tech-enabled platform helping agents and consumers make real-estate transactions simpler and more transparent.
Work style
Flexible
Compensation
No public salary bands found. Public employer-review snippets show compensation sentiment around 1.6/5.0, so compensation is a weak public signal rather than a disclosed pay range.
Benefits
Hybrid work model
Fully remote roles have been posted
15 days vacation from year 0
Family leave
Equipment provided
Vacation above legal minimum
Health insurance in Mexico (job-post signal)
Product & market
Pricing
Tiered subscription / lead-generation advertising for agents, plus mortgage-brokerage and related transaction services.
Differentiators
- —Mexico-focused real-estate superapp
- —agent-centric portal and CRM
- —tiered subscription model for agents
- —dedicated account management and MLS-style collaboration
- —integrated mortgage brokerage via Hipoteca Genial
- —property data intelligence via Intelimetrica
- —large verified-listing target and national expansion
Technology
GitHub Actions
GitHub
NetSuite
Figma
Python
Segment
HubSpot CRM
React
Datadog
Vercel
Docker
Mapbox
Cloudflare
Nginx
PostgreSQL
Lever
Apache
AWS Step Functions
Amazon Redshift
WordPress
Customers
homebuyers
sellers
renters
real estate advisors
real estate agents
brokerages
Competitors
Inmuebles24
Lamudi
Propiedades.com
Vivanuncios
Mercado Libre Inmuebles
EasyBroker
Habi
Clikalia
Loft
Mudafy
Scale & contact
Estimated revenue
About $1M-$10M (some third-party sources estimate materially higher ARR/revenue)
Estimated monthly visits
8.5K
Signals & risks
Acquisition
Sep 2023Clau (then Flat.mx) acquired Hipoteca Genial to strengthen mortgage-credit advisory services.
SourceLatest news
Online Marketplaces · Jun 2024
Reports the 2024 rebrand from Flat.mx to Clau.com, the move away from iBuying toward a traditional real-estate portal, and the agent-focused subscription/lead-gen model.
El Economista · Jun 2024
Covers the Clau rebrand, national expansion, and product focus on helping buyers connect with agents and real-estate experts.
LatamList · Sep 2023
Describes Clau/Flat.mx acquiring Hipoteca Genial to strengthen mortgage-credit advisory and round out the home-transaction stack.
TechCrunch · Sep 2021
Reports the Series A financing led by Anthemis and 500 Startups and explains the company's initial iBuyer strategy and super-app ambition.
Jobs and careers at Clau
0 jobs at Clau
No open positions
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