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Cercli

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Cercli

Rippling for Middle East & North Africa

cercli.com
11-50
B2B

Company research

Public company, workplace, funding, and market signals

Overview

Cercli is a Dubai-based AI-native HR, recruiting, payroll, and workforce-management platform for cross-border teams, focused on MENA but positioned for global hiring and payments. It combines ATS, HRIS, payroll, EOR, and compliance workflows in one system and is centered around its AI hiring agent, Cera.

Primary product

AI-native HR, recruiting, payroll, and workforce-management platform (with ATS/Cera hiring agent)

Founded

2023

Headquarters

Dubai, United Arab Emirates

Team size

11-50

Industry

Software Development

Sub-industry

HR tech / payroll / workforce management

Offices

Dubai, United Arab Emirates
San Francisco, United States

Business model

B2B SaaS
subscription software
HR/payroll platform
EOR services
recruitment / ATS software

Funding

Stage

Series A

Total raised

$16.5M

Latest round

Series A · Oct 2025

Latest amount

$12M

People & investors

Leadership

Akeed Azmi

Co-Founder & CEO

David Reche

Co-Founder & CTPO

Stephanie Houston

Head of People

Sana Telalovic

Brand Marketing Lead

Jason A.

Partner & Revenue Lead

Abdelrahman Tarek

Lead SDET

Investors

Afore Capital
Allison Pickens
COTU Ventures
Francesco Scalambrino
Francesco Simoneschi
Jaime Arrieta
Karim Atiyeh
Knollwood Investment Advisory
Marco Ogliengo
Mehdi Ghissassi
Picus Capital
Prabhakar Reddy
RZM Investment
Sebastian Mejia
Tony Dong
Tony Jamous
Y Combinator
Yazan El-Baba

Work & culture

Publicly visible culture signals emphasize an owner mindset, doing more with less, detail-orientation, and radical transparency, plus a fast-shipping product and high-touch customer support.

Compensation

No public salary bands were found in the reviewed sources. Hiring pages emphasize mission, role requirements, and flexibility/locations rather than pay transparency.

Product & market

Pricing

Not publicly itemized on the website; appears to be quote-based / sales-led subscription pricing with modular HRIS, payroll, ATS, and EOR components. Third-party review material suggests monthly per-employee EOR pricing.

Differentiators

  • —AI-native platform built from the ground up rather than a legacy ERP add-on
  • —Unified HRIS + payroll + ATS + EOR in one system
  • —Deep MENA localization for compliance and payroll rules
  • —Multi-country / multi-entity support
  • —48-72 hour migration claims for some customers
  • —24/7 support across six channels with direct access to payroll and engineering teams
  • —AI hiring agent Cera for screening and shortlisting

Technology

Java
Kotlin
TypeScript
Python
C
GraphQL
Microservices
Terraform
PostgreSQL
MongoDB
NoSQL
HubSpot
Salesforce
LinkedIn Sales Navigator
Lusha
WhatsApp
Xero
ADP
Impact

Customers

Huspy
Supy
Growth Levers
Vision Bank
Backlite Media
Global Climate Finance Centre
Lean Technologies
Ziina
Stake
Humantra

Competitors

Rippling
Deel
Remote
Workday
SAP SuccessFactors
Oracle HCM
Personio
Multiplier
Bayzat
ZenHR

Scale & contact

Estimated revenue

US$3.4M–US$12.0M estimated annual revenue (StartupHub.ai estimate; midpoint US$6.2M, 62% confidence)

Estimated monthly visits

40.9K

Traffic estimate as of Jun 2026

support@cercli.com

Latest news

UAE-based Cercli Launches AI Hiring Agent Cera

Arab Founders · May 2026

Covers the launch of Cera and Cercli’s AI-native ATS, with details on automated screening, ranking, scheduling, and workflow management.

Cercli Raises $12M Series A for AI-Native Workforce Platform

Cercli · Oct 2025

Official announcement of the $12M Series A; cites 10x revenue growth, $100M+ payroll processed, and customers such as Vision Bank, Huspy, Lean Technologies, and Ziina.

YC alum Cercli, an AI-powered Rippling for MENA, raises oversubscribed $12M Series A

TechCrunch · Oct 2025

TechCrunch coverage of the Series A, the AI-native rebuild, and the company’s growth, customers, and investor lineup.

Cercli bags $12 million Series A to build AI-native workforce platform

Wamda · Oct 2025

Reports Cercli’s $12M Series A led by Picus Capital, with participation from Y Combinator, Afore Capital, COTU Ventures, and others; highlights expansion plans and customer traction.

Cercli adds search and database features to its HRIS

AIM Group · Apr 2025

Product update coverage on Cercli’s HRIS search and database features, including advanced search, document database, and automation around policies/rewards.

About UsBlogCareersGitHub orgLinkedIn company pagePricingResourcesSeries A press releaseWebsiteX/Twitter
SourcesOfficial websiteAbout CercliPricingSeries A press releaseBlogResourcesCareersLinkedIn company pageY Combinator profileGitHub org

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