Business Insider · Jul 2026
Profiles Cartage’s role at Sundays and explains how Wilson automates freight quoting, booking, tracking, carrier coordination, and delivery-exception handling for a major furniture brand.
Public company, workplace, funding, and market signals
Cartage is a San Francisco-based freight automation startup behind Wilson, an AI logistics coordinator for manufacturers and distributors. Wilson embeds into existing logistics workflows to quote, book, track, and manage freight end-to-end, with humans handling exceptions; no public GitHub or X account surfaced in the available sources.
Primary product
Wilson, an AI logistics coordinator for freight quoting, booking, tracking, and exception handling
Founded
2023
Headquarters
3661 Buchanan St Floor 3, San Francisco, CA 94123, United States
Team size
11-50
Work style
Onsite
Industry
Transportation, Logistics, Supply Chain and Storage
Sub-industry
AI freight coordination / freight management software
0 jobs at Cartage
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Offices
Business model
Stage
Seed
Total raised
$3.8M
Latest round
Seed · Oct 2024
Latest amount
$3.3M
Leadership
CEO, Co-Founder
CTO, Co-Founder
Co-Founder, COO
Head of Partnerships
Head of Autonomy Operations
Head of Product
Head of Growth
Head of Deployments
Investors
Builder-heavy, autonomy-first, and very customer-facing: Cartage emphasizes in-person collaboration, fast ownership, no PM/middle-manager overhead, and humans supervising AI only when exceptions arise. The company presents itself as a logistics team embedded into the customer’s workflow rather than a traditional software vendor.
Work style
Onsite
Compensation
Public job posts show a Full Stack Engineer at $150K-$250K plus 0.5%-2.0% equity, an Autonomy Manager at $100K-$150K plus 0.2%-0.5% equity, and an Autonomy Operations Architect at $50K-$80K plus 0.02%-0.10% equity; health/dental/vision are listed as fully covered.
Benefits
Pricing
Quote-based / demo-led enterprise pricing; no public standard price sheet found.
Differentiators
Technology
Customers
Competitors
Estimated revenue
≈$1.7M ARR (GetLatka estimate; exact public range unavailable)
Estimated monthly visits
9.4K
Traffic estimate as of Jun 2026
Business Insider · Jul 2026
Profiles Cartage’s role at Sundays and explains how Wilson automates freight quoting, booking, tracking, carrier coordination, and delivery-exception handling for a major furniture brand.
Bedding News Now · Jul 2026
Explains how Wilson functions as a logistics coordinator for furniture brands and highlights named customers such as Sundays and Saatva.
Alloyed · Jan 2026
Interview-style article with co-founder Josh Lampen about Cartage’s mission, hiring, product philosophy, and the team’s office-based operating style.
The Conveyor · Dec 2024
Founder interview with Abdul Basharat covering Cartage’s origin, logistics workflow, and how Wilson and the team approach freight automation.
FreightWaves · Oct 2024
Reports Cartage’s seed financing, lists institutional and angel investors, and describes the product’s AI-driven freight coordination approach.