Built In Colorado · Jul 2026
Third-party profile summarizes leadership, strategy, and agency-facing deployment narrative.
The tolling industry’s prime tech infrastructure
Company research
Public company, workplace, funding, and market signals
Updated Aug 16, 2026
Overview
Blissway is a Denver-based deep-tech company building next-generation roadside tolling and traffic-safety infrastructure. Public descriptions say it upgrades roads into digital infrastructure using a wireless, solar-powered vision layer and deployable roadside tolling hardware for government agencies.
Primary product
Next-generation roadside tolling / traffic safety infrastructure (hardware + software vision layer)
Founded
2019
Headquarters
Denver, Colorado, United States
Team size
11-50 employees
Work style
Onsite
Industry
Transportation, Logistics, Supply Chain and Storage
Sub-industry
Roadside tolling infrastructure / traffic management hardware and software
Offices
Denver, Colorado, United States
Chile
Kenya
France
Business model
B2G
hardware + software
infrastructure deployment
Funding
Stage
venture-backed (pre-seed/seed/venture rounds reported)
Total raised
$3.3M
Latest round
Venture Round · May 2023
Aug 2020 · Y Combinator
People & investors
Leadership
Data Science Lead
Head of Talent Acquisition
Operations Lead
Data Analyst
Roadside Team Lead
Software Engineer
Software Engineer
Software Engineer
Work & culture
Public posts emphasize a lean, high-ownership, in-person build culture focused on real-world hardware, autonomy, transparency, and strong hiring standards. Leadership messaging suggests the company prefers physical-office collaboration over fully remote work.
Work style
Onsite
Compensation
No company-wide compensation policy found. Public job posts signal salary transparency in some cases, including a relocation bonus and referral perks, but no standardized pay bands were found in primary sources.
Benefits
Denver-based team
relocation bonus mentioned in hiring posts
AirPods Pro / MacBook Pro referral incentives mentioned in LinkedIn referral post
Product & market
Pricing
Deployable at zero upfront cost to agencies; likely contract/project-based government infrastructure deployment.
Differentiators
- —Zero upfront cost to agencies
- —Deployable in weeks
- —Wireless, solar-powered vision layer
- —Lean team focused on hardware + AI/ML + infrastructure
- —Targets legacy highway/tolling replacement with modern digital infrastructure
Technology
computer vision
solar-powered hardware
wireless systems
AI/ML
high-speed hardware
fintech
LinkedIn
Customers
Government agencies
Transportation / highway operators (implied)
Competitors
Legacy tolling infrastructure vendors
traffic enforcement / roadside infrastructure providers
smart roadway / ITS vendors
Scale & contact
Estimated revenue
$1M-$5M (third-party estimate; not company-confirmed)
Estimated monthly visits
4.4K
Traffic estimate as of Jun 2026
Latest news
LinkedIn · Jul 2026
Blissway said it was actively hiring machine learning, software, and electrical engineers for Denver-based roles and described benefits offered through its referral program.
Blissway LinkedIn · Jul 2026
Blissway said it processes 11 million images a day and highlighted production use of semantic segmentation / pixel-level scene understanding in its computer-vision stack.
LinkedIn · Jun 2026
Post highlights operational leadership and ongoing hiring for engineering and operations roles.
Blissway LinkedIn · May 2026
Blissway said Francisco Torrealba presented EVE and described the company as having deployed the first roadside tolling system on California's Interstate 5.
Jobs and careers at Blissway
8 jobs at Blissway
Machine Learning Engineer
Remote
Engineering Positions
Denver, Colorado; Denver, Colorado, United States
2w ago
Remote
Full-time
Software Engineer, Full Stack
Remote
Engineering
Denver, Colorado
1mo ago
Remote
Full-time
Embedded Systems Engineer, Recent Graduate
On-site
Engineering
Denver, Colorado
1mo ago
On-site
Full-time
Chile Based, Machine Learning Engineer
On-site
Engineering
Denver, Colorado
2mo ago
On-site
Full-time
Electrical Engineer, Hardware Design
On-site
Engineering
Denver, Colorado
4mo ago
On-site
Full-time
Chile Based, Software Engineer
On-site
Engineering
Denver, Colorado
4mo ago
On-site
Full-time
Chile Based, Electrical Engineer
On-site
Engineering
Denver, Colorado
4mo ago
On-site
Full-time
Electrical Engineer, Recent Graduate
Remote
Engineering
Denver, Colorado
7mo ago
Remote
Full-time