Layoff
Jul 2022Inc42 reported that Bikayi cut workforce sharply in 2022 amid seller fraud allegations, internal audits, revenue decline, and a failed fundraising push; the company disputed some of the reporting.
SourceCompany research
Public company, workplace, funding, and market signals
Overview
BIK (bik.ai) is an AI CRM / marketing automation platform for eCommerce brands that unifies acquisition, retention, support, analytics, and multichannel customer engagement across WhatsApp, Instagram, email, Messenger, SMS, and web chat.
Primary product
Agentic AI CRM for eCommerce / AI commerce agents platform
Founded
2022
Headquarters
Palo Alto, California, United States
Team size
100-150
Industry
Technology, Information and Internet
Sub-industry
AI commerce CRM / eCommerce marketing automation
Offices
Palo Alto, California, United States
Bangalore, India
Hyderabad, India
New York, New York, United States
Business model
B2B SaaS
sales-led demo motion
usage-based messaging-credit add-ons
Funding
Stage
Series A
Total raised
$12.9M
Latest round
Series A · Sep 2021
Latest amount
$10.8M
People & investors
Leadership
Co-founder & CEO
Co-founder & CTO
Ayush Chaurasia
Head of Sales
Maneesh Suralkar
Director of Product
Sandeep Madala
Director of Marketing
Swadha Sharma
Head of CS-Global
Subham Sethi
Engineering Manager
Sambit Kumar
Engineering Manager
Sumesh Agarwal
Engineering Manager
Work & culture
Public messaging emphasizes customer obsession, open communication, performance, and winning together.
Compensation
A public YC job post listed a Founding Account Executive role at $75K-$150K (US/Remote) with 3+ years of experience; broader compensation bands were not publicly disclosed.
Product & market
Pricing
Not fully public; sales-led demo motion, with public launch posts mentioning no contracts and no onboarding fees.
Differentiators
- —100+ pre-built AI commerce agents
- —Open API platform with webhooks and REST APIs
- —Unified acquisition, retention, support, and analytics in one platform
- —Owns customer data rather than forcing brands into siloed tools
- —Strong multichannel coverage across WhatsApp, Instagram, email, Messenger, SMS, and web
Technology
Python
Shopify
WhatsApp
Instagram
Email
OpenAI
REST APIs
webhooks
Customers
Tata Consumer Products
Fireboltt
Enamor
Foxtale
Recode Studios
Atmosphere Studio
Conscious Chemist
Fuaark
Setu Nutrition
Amrutam
Bunaai
Competitors
Gupshup
Haptik
Wigzo
CleverTap
Klaviyo
Scale & contact
Estimated revenue
USD 5M+
Estimated monthly visits
54.7K
Traffic estimate as of Jun 2026
Signals & risks
Other
Aug 2022Inc42 later reported up to 90% workforce layoffs, unpaid salaries/incentives claims, and a stalled pivot; the company also reportedly pulled back from a speculative $50M round.
SourceLatest news
ETRetail · Jul 2024
Reported expansion into the UK, Singapore, and India; cited $1.5M ARR, 50% QoQ growth, and customers such as Tata Consumer Products, Fireboltt, Enamor, and Foxtale.
Inc42 · Aug 2022
Reported up to 90% workforce layoffs, unpaid salary/incentive claims, and a stalled enterprise pivot after the earlier controversy.
Inc42 · Jul 2022
Reported workforce cuts, internal audit activity, seller fraud allegations, and a major revenue decline during the company's pivot.
TechCrunch · Jan 2022
Reported financing talks for a possible new round led by Sequoia Capital India and Tiger Global; the deal was not confirmed publicly.
Inc42 · Sep 2021
Confirmed the Series A raise led by Sequoia Capital India, following the earlier seed round backed by Mantis Ventures, Y Combinator, Pioneer Fund, and Ankur Nagpal.
Jobs and careers at BIK
0 jobs at BIK
No open positions
Check back later for new openings