BeBlog · May 2026
BeGo announced a sponsorship / partnership narrative around Mexico’s national team and framed the relationship as aligned with logistics, cross-border movement, and the 2026 tournament cycle.
BeGo Connects cargo shippers with truck suppliers in Mexico and US
Company research
Public company, workplace, funding, and market signals
Overview
BeGo is an AI-assisted digital freight marketplace for the Mexico–U.S. logistics corridor. It connects cargo with available trucking capacity and layers on fleet management, Carta Porte/customs automation, insurance, and financing-related services. Public sources mostly place the brand HQ in Mexico City, though some directories still list San Francisco.
Primary product
An AI-powered digital freight brokerage / logistics platform that matches cargo with trucks and adds fleet, compliance, insurance, and financing tools.
Founded
2019
Headquarters
Mexico City, Mexico
Team size
50-80
Work style
Flexible
Industry
Transportation, Logistics, Supply Chain and Storage
Sub-industry
Digital freight brokerage / logistics tech
Offices
Mexico City, Mexico
San Francisco, California, United States
Business model
B2B marketplace
Digital freight brokerage
Fleet management SaaS
Embedded finance / credit
Insurance distribution
B2B telecom / add-on services
Funding
Stage
Seed
Total raised
$14.1M
Latest round
Seed · May 2021
Latest amount
$14M
People & investors
Leadership
CEO & Co-Founder
COO & Co-Founder
Public Relations Chief Officer
Head Legal
Gabriel Hernandez
Head of Inland Pricing
Manuel Gallardo
Head of Design
Yasbeth Barrera Ferrer
Head of Sales Department
Marcos Alan Gonzalez Schtulmann
Head of Software Development
Work & culture
Mission-driven, founder-led logistics-tech culture focused on digitalizing cross-border freight, nearshoring, and operator efficiency. Public messaging emphasizes community, continuous improvement, and practical products for transporters rather than generic startup branding.
Work style
Flexible
Compensation
Public job postings show a Senior Full Stack role in Mexico City / remote with a posted salary band of US$4K–US$7K. Broader compensation and benefit policy are not publicly disclosed.
Product & market
Pricing
Quote-based freight marketplace; some add-on products appear to have fixed pricing (for example Hey Móvil plans start at MX$185/month).
Differentiators
- —AI/ML-based matching to reduce empty miles and deadheads
- —cross-border Mexico–U.S. focus
- —no-owned-fleet marketplace model
- —integrated fleet management (BeGo Black)
- —automated Carta Porte / customs workflows
- —bundled insurance and credit products for carriers
- —multi-modal freight coverage including maritime and air services
Technology
MongoDB
Node.js
TypeScript
React
Angular
GraphQL
Docker
Heroku
GitHub
Figma
Storybook
Webpack
Redux
MySQL
Google Analytics
Google Tag Manager
LinkedIn Ads
Google Ads
Semrush
Notion
Customers
cargo shippers
truck carriers / transportistas
SMEs / PyMEs moving freight between Mexico and the U.S.
importers and exporters
forwarders
fleet operators
Competitors
Uber Freight
Arrive Logistics
Liftit
NEXT Trucking
Convoy
Muvit.com
Talixo
Scale & contact
Estimated revenue
US$10M–US$15M (public estimates center around ~$11.7M ARR for 2024)
Estimated monthly visits
3.6K
Traffic estimate as of Jun 2026
Latest news
BeBlog · Apr 2026
BeGo promoted the 2026 edition of Ruta Logística MX, highlighting training and policy themes around logistics, customs, and trade-execution topics.
BeBlog · Jul 2024
Company event recap introducing BeGo Black, BeGo PRU, and Hey Móvil, alongside claims about reducing empty returns and automating Carta Porte workflows.
Expansión · Jun 2024
External coverage quoted BeGo leaders on logistics bottlenecks, tech adoption, and demand growth tied to nearshoring.
MexicoIndustry · Aug 2023
Covered BeGo’s expansion into air freight operations and related import/export services.
Jobs and careers at BeGo
0 jobs at BeGo
No open positions
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