SnapCalorie Blog · Apr 2026
Company-published explainer about the competitor Cal AI's App Store removal and what users should know next.
Single photo nutrition tracking.
Public company, workplace, funding, and market signals
PerceptionLabs, Inc., doing business as SnapCalorie, is a small AI nutrition-tracking company founded in 2021 that lets users photograph meals or use voice notes to auto-log calories, macros, and micronutrients. Its core differentiation is computer vision plus device depth-sensor-based portion estimation, supported by human review and peer-reviewed Nutrition5k research.
Primary product
AI calorie tracking app with photo logging, voice notes, and portion estimation
Founded
2021
Headquarters
Great Falls, Virginia, United States
Team size
1-10 employees
Industry
Wellness and Fitness Services
Sub-industry
AI nutrition tracking / computer vision calorie logging
Offices
0 jobs at SnapCalorie
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Business model
Stage
seed
Total raised
$2.1M
Latest round
Seed · Jun 2023
Latest amount
$2M
Investors
Small, research-driven, product-iterating team of ex-Google AI and aerospace backgrounds; public materials emphasize accuracy, speed, simplicity, privacy, and rapid feature updates. No public employee-benefit package was found.
Compensation
No public employee salary bands or hiring compensation policy was found in sourced materials. Public materials mainly discuss the product's freemium pricing and app-store in-app purchases rather than employee compensation.
Pricing
Freemium consumer subscription with a free tier and premium in-app purchases; API pricing is documented separately.
Differentiators
Technology
Customers
Competitors
Estimated revenue
about $1M-$2M
Estimated monthly visits
184.8K
Traffic estimate as of May 2026
SnapCalorie Blog · Apr 2026
Company-published explainer about the competitor Cal AI's App Store removal and what users should know next.
SnapCalorie Blog · Apr 2026
Another SnapCalorie-published explainer focused on Cal AI's App Store status and iPhone-user guidance.
SnapCalorie Blog · Dec 2025
Announces a major photo-first home-screen redesign, a continuous meal-photo timeline, and staged reintroduction of features like exercise logging and water tracking.
TechCrunch · Jun 2023
Covers SnapCalorie's $2 million seed round, earlier $125,000 pre-seed, founders Wade Norris and Scott Baron, and the product's depth-sensor and human-review differentiation.
citybiz · Jun 2023
Reports the June 2023 seed round, identifies the founders, and describes the company as a Great Falls, Virginia startup using AI to estimate calories from a single photo.