Founder's 'AI CEO' resignation was an April Fool's prank, not an actual leadership change.
SourceAI employees called Artisans, starting with an AI BDR
Public company, workplace, funding, and market signals
Updated Aug 16, 2026
Artisan is a San Francisco-based AI sales startup that builds AI employees for outbound sales, centered on its AI BDR product Ava, which autonomously sources leads, personalizes outreach, handles replies, and books meetings.
Primary product
Ava, the AI BDR platform for autonomous outbound sales
Founded
2023
Headquarters
San Francisco, California, United States
Team size
51-200 employees
Work style
Flexible
Industry
Software Development
Sub-industry
AI sales automation / AI SDR / outbound sales automation
Offices
Business model
Stage
Series A
Total raised
$46.9M
Latest round
Series A · Apr 2025
Latest amount
$25M
Apr 2025 · Glade Brook Capital
Seed
Mar 2024
Pre-Seed
Nov 2023 · Bayhouse Capital
Leadership
Founder & CEO
Founder & CPO
CTO
Tina Sang
Chief of Staff and Head of Growth
Walker Fitch
Sales Director
Mitchell Bernstein
Head of Product Design
Ethan Davis
Director, Strategy & Ops
Meghna Sharma
Lead Forward Deployed Strategist
Public evidence suggests a fast-moving, high-visibility startup culture with aggressive marketing, rapid hiring, and strong product/GTM orientation. Reported comp is competitive and ownership-heavy, with a flat hierarchy. Company posts and reporting emphasize high urgency, experimentation, and rapid scaling.
Work style
Flexible
Compensation
Public evidence indicates competitive compensation and high ownership, but no comprehensive pay bands were found. Some job posts show hourly contractor-style rates for freelance roles and the company publicly discussed hiring aggressively.
Pricing
Custom pricing / enterprise demo-led SaaS; public site emphasizes demo and free trial rather than fixed public pricing.
Differentiators
Technology
Customers
Competitors
Estimated revenue
~$10M-$25M ARR (public reporting suggested $5M ARR in Apr 2025 and $18M annual revenue in Exa company data; exact current revenue not independently verified)
Founder's 'AI CEO' resignation was an April Fool's prank, not an actual leadership change.
SourcePublic backlash and death threats reported after 'Stop Hiring Humans' campaign; reputational risk signal rather than operational issue.
SourceArtisan settled a dispute with artist KC Green over use of 'This is fine' imagery in ads and removed the contested ads.
SourceTechCrunch · May 2026
Reports settlement over ad creative using the 'This is fine' dog imagery and removal of contested ads.
Artisan blog · May 2026
Official company launch page for Ava 2.0 with product positioning, pricing, rollout model, and enterprise support details.
TechCrunch · Apr 2026
Podcast/video coverage of Artisan's founder discussing hiring mistakes, company culture, and scaling a venture-backed AI company.
TechCrunch · Jan 2026
Explains the temporary LinkedIn restriction, the trademark/data-sourcing dispute, and Artisan's reinstatement.
TechCrunch · Apr 2025
Reports the $25M Series A, customer count, ARR, and the company’s aggressive hiring despite the provocative campaign.
4 jobs at Artisan