ReadySetLaunch · Jul 2026
Recent external write-up describing Makrwatch as a YouTube creator marketplace for D2C brands, emphasizing direct-sales distribution, creator-led acquisition, and performance-focused positioning.
Scale new user acquisition with YouTube Creators
Company research
Public company, workplace, funding, and market signals
Overview
Makrwatch is a remote-first creator-marketing and talent-representation company that helps brands acquire customers through YouTube creators while handling creator discovery, negotiation, contracting, video review, payments, and reporting. The current site positions the business as both a managed-service influencer marketing agency and a creator representation service; public records disagree on founding/funding history, with the company site describing the brand as founded in 2012 and rebranded from themidgame in 2016, while several databases list later founding dates and small seed/accelerator funding.
Primary product
YouTube creator/influencer marketing and creator representation services
Founded
2012
Headquarters
Glen Allen, Virginia, United States
Team size
11-50 employees
Work style
Remote
Industry
Advertising Services
Open Positions
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