LinkedIn · May 2026
Pulley announced a spring 2026 product release including 83(b) filing support, new equity plan reports, ISO/NSO exercise flows, stakeholder ownership views, and bulk grant additions.
Pulley helps founders and finance teams manage their equity and cap…
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Pulley is a Bay Area fintech SaaS company that helps founders and finance teams manage cap tables, equity, tokens, compliance, fundraising scenarios, valuations, and liquidity events. It is positioned as founder-first infrastructure with human expert support and transparent pricing.
Primary product
Cap table and equity management platform
Founded
2019
Headquarters
Oakland, California, United States (legal address on the terms page; some third-party profiles list San Francisco)
Team size
80-90
Work style
Remote
Industry
Software Development
Sub-industry
Cap table and equity management software
Offices
0 jobs at Pulley
Check back later for new openings
Business model
Leadership
CEO / Founder
Co-founder & President
VP of Marketing
Head of Engineering
Head of People
Founders
Co-founder
Investors
High-performance and mission-driven, with an emphasis on principles over playbooks, momentum over speed, ideas over egos, conviction over consensus, and proactive execution. Public messaging also suggests a remote-friendly, founder-focused, and customer-obsessed culture.
Work style
Remote
Compensation
Public compensation signals point to equity-heavy startup offers, multiple package options, and a strong emphasis on ownership. Pulley’s public guidance suggests roughly 50th-percentile cash and 90th-percentile equity for early startup hiring; no public salary bands were found.
Benefits
Pricing
Annual subscription pricing with stakeholder-based tiers; public plans start at $1,200/year for up to 25 stakeholders and $3,500/year for up to 40 stakeholders, with enterprise custom pricing.
Differentiators
Technology
Customers
Competitors
Estimated revenue
About $3.9M ARR (2024 estimate)
Estimated monthly visits
114.3K
Traffic estimate as of Jun 2026
LinkedIn · May 2026
Pulley announced a spring 2026 product release including 83(b) filing support, new equity plan reports, ISO/NSO exercise flows, stakeholder ownership views, and bulk grant additions.
Business Wire · Jul 2025
Pulley was recognized on CNBC and Statista’s 2025 Top Fintech Companies list; the release said more than 8,000 companies trust the platform.
Pulley blog · Oct 2024
Pulley announced its integration with Nasdaq Private Market to bring secondary liquidity workflows directly into its cap table platform.
Pulley blog · Aug 2024
Pulley introduced custom reporting, in-house 409A capabilities, expanded HRIS integrations, and improved stock-based compensation reporting.
Forbes · Feb 2024
Forbes highlighted Pulley as a Fintech 50 newcomer and noted its role in cap table and equity management for startups.