Captions blog · Jul 2026
Announces Mirage Avatar X, a major avatar-model upgrade that powers Captions’ AI avatars and AI twins.
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Mirage (formerly Captions) is a New York-based AI video company that turns natural language, footage, images, and audio into edited videos, avatars, and talking-head content through the Captions app, Mirage models, and the Mirage API.
Primary product
Captions AI video editor and generative video platform
Founded
2021
Headquarters
New York City, New York, United States
Team size
50-60
Work style
Hybrid
Industry
Software Development
Sub-industry
AI video editing and generative video
Offices
9 jobs at Captions
Business model
Stage
Growth financing / late-stage venture
Total raised
$175M
Latest round
Growth Financing · Mar 2026
Latest amount
$75M
Mar 2026 · General Catalyst
Jul 2024 · Index Ventures
Jun 2023 · Kleiner Perkins
Apr 2022
Leadership
Co-Founder & CEO
Co-Founder & COO
Head of Engineering (Interim)
Head of Recruiting
Head of Customer Experience
Head of Finance
Head of Sales
Director of Engineering
Director of Marketing
Investors
Early-stage, high-ownership team with an NYC HQ, strong product/research orientation, and an emphasis on fast shipping, collaboration, and outsized impact. Public recruiting and company posts describe an interdisciplinary group of engineers, researchers, designers, marketers, and operators, with regular offsites and flexible WFH days.
Work style
Hybrid
Compensation
Public job posts show engineering roles advertising competitive base salary plus equity, including an early-career role calling out $160k+ base plus equity in NYC; detailed compensation bands are not broadly published.
Benefits
Pricing
Freemium consumer app with paid monthly/yearly subscription tiers, credit-based usage, and custom enterprise pricing.
Differentiators
Technology
Customers
Competitors
Estimated revenue
≈$6.1M ARR (public estimate; GetLatka, Dec 2023)
Estimated monthly visits
1.4M
Traffic estimate as of Jun 2026
Captions blog · Jul 2026
Announces Mirage Avatar X, a major avatar-model upgrade that powers Captions’ AI avatars and AI twins.
TechCrunch · Mar 2026
Reports Mirage’s $75M growth financing from General Catalyst’s Customer Value Fund and the company’s expansion focus.
TechCrunch · Sep 2025
Covers the company’s rebrand from Captions to Mirage and its move toward a broader AI research and multimodal foundation-model strategy.
TechCrunch · Jan 2025
Covers the shift from paid-only to freemium, meant to improve growth and competitiveness against CapCut and others.
TechCrunch · Oct 2024
Describes a new AI-powered tool for website social publishing and automated video generation.